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Egocentrism
The natural human tendency “view everything within the world in relationship to oneself, to be self-centered”.
Sociocentrism
Egocentrism socially-applied or to the level of a group.
“It’s true (or false) because we (the group) believe it”
Motives for egocentrism
The tendency to see the world in self-serving terms
The desire to maintain its beliefs, belief systems, and point of view.
Forms of Sociocentric Thought
groupishness (group selfishness)
group validation
group control
group conformity