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Core Values and Beliefs
individualism
equal opportunity
free enterprise
rule of law
limited government
Individualism
person right and ability to shape their life and choices
Equality of Opportunity
all people have a chance to compete
Free Enterprise
capitalism: market determines prices products, and services
Rule of Law
people and authorities must follow the same law that governs
Political Socialization
individuals develop their own political values and attitudes
Globalization
buisness cultures gov becomes connected one another and is interdependent across the globe
Political Ideology
set beliefs and values about role of gov, individual rights, and econ
Generational Effects
historical events experienced that develops political ideologies
Life Cycle Effects
different life/age stages of individual experience
Scientific Poll
a survey that uses a random and unbiased approach to measure public opinion
Opinion Polls
measure public attitudes, preference and beliefs towards a political issue
Benchmark Polls
survey by a political campaign before candidate announces their run
Tracking Polls
surveys are repeated daily to measure public opinion, campaign, and candidate support
Entrance Polls
survey by campaign or media as voters come at polling locations
Exit Polls
surveys on election day by interviewing random sample of voters after ballots
Polling Methodology
scientific way to measure public opinion by using a survey of a sample of population
Margin Error
statistics to measure accuracy of a poll
Neutral Framing of Question
unbiased survey to prevent leading responses
Scientific Polling
measures public opinion using random samples
Mass Survey
measures public opinion by interviewing a large sample of population
Focus Group
small demographic diverse targeted group to discuss political candidates, policies, campaigns
Sampling Error
predict difference between opinion by a sample of entire population
Reliability and Veracity
dependability and trustworthy of public opinions in a poll
Liberal Ideological Positions
rights on individuals, liberty, consent to govern, political equality
Conservative Ideological Positions
limited gov intervention in econ strong national defense, and traditional social values
Platforms
principles and goals outline a political party on issues
Libertarian Ideologies
belief that values minimal gov intervention in econ and social
Keynesian Economics
gov intervention with lowering taxes and spending
Supply-side Economics
fiscal policy advocates econ growth by lowering taxes, deregulation and decrease gov spend
Fiscal Policy
federal budget to tax and spend to influence the economy
Monetary Policy
actions by Federal Reserve to manage money supply and interest rate
Federal Reserve (The Fed)
independent bank of US
Social Issues
abortion, education, gun rights, LGBTQ+ rights, healthcare
Democratic Ideals
natural rights, popular sovereignty, limited gov, social contract, republicanism