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Criticisms of planning; Benefits of planning, Why managers plan; Types of plans; Characteristics of Effective Goal setting; Contingency factors in planning
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4 Reasons Why Managers Plan
-Planning provides direction, -Planning reduces uncertainty, -Planning minimizes waste and redundancy, -Planning establishes goals and standards
Benefits of Planning
Positive financial results, Higher performance
Types of Plans
1) Breadth (Strategic vs Operational), 2) Time Frame (Short-term vs Long-term), 3) Specificity (Directional vs Specific), 4) Frequency of Use (Single-use vs Standing), 5) Planning Conditions (Static vs Scenario)
Strategic Plans
Long-term plans applying to the entire organization that establish overall objectives and seek to position the organization in terms of it’s environment. Evolves from company mission.
Operational Plans
Short-term plans that specify details of how overall objectives are to be achieved
Short-term Plans
Plans that cover one year or less
Long-term Plans
Plans that cover five years or more
Specific Plans
Plans that are clearly defined with no room for interpretation. Requires clarity and a sense of predictability in the environment
Directional Plans
Plans that are flexible and set out general guidelines. Doesn’t lock management into specific courses of action when uncertainty is high.
Single-use Plans
A one-time plan specifically designed to meet the needs of a unique situation
Standing Plans
Ongoing plans providing guidance for activities performed repeatedly (e.g. policies, rules, procedures)
Static Plans
Plans made under the assumption that the business environment and internal conditions will remain unchanged. Unresponsive.
Scenario Plans
Plans that make assumptions about the future and determine how the company will respond. Enables quick and decisive reactions to crises and opportunities
Contingency Factors in Planning
1) Level in the Organization, 2) Degree of Environmental Uncertainty, 3) Length of Future Commitments
Level in the Organization Contingency Factor
Lower levels of management are mostly concerned with operational planning, and as levels in the organization go up managers are more concerned with strategic planning.
Degree of Environmental Uncertainty Contingency Factor
The greater the environmental uncertainty, the more directional, short-term, scenario plans are used.
Length of Future Commitments Contingency Factor
The more that current plans affect future commitments, the longer the time frame for which management should plan. Relates to commitment concept.
Commitment Concept
Plans should extend far enough to meet those commitments made when the plans were developed
Characteristics of Effective Planning
S.M.A.R.T. (Specific, Measurable, Achievable, Relevant, Time-Bound) + Challenging; Written down; Include feedback; and Communicated to all organizational members
Criticisms of Planning
1) Rigidity, 2) Can’t replace Intuition & Creativity, 3) Reinforces successes that may lead to failure, 4) Focuses on today’s competition rather than tomorrow’s survival
Planning
Defining organizational goals, establishing overall strategy to achieve those goals, and developing plans for organizational work activities