Survey Construction and Research Methodology

Flashcards covering key terms and concepts related to survey construction and research methods discussed in the lecture.

Reliability

The consistency of a research study or measuring test.

Survey Construction

The process of designing and organizing surveys to gather data effectively.

SOMA Studies

Studies conducted using various media platforms, including computers and tablets.

Participant Understanding

The clarity and comprehensibility of the survey for those completing it.

Research on Elections

Investigations and studies focused on political events and trends during election cycles.

Mitigate

To make something less severe or serious.

Data Collection

The process of gathering information to conduct research.

Survey Organization

Arranging survey questions in a logical and coherent manner for respondents.