international marketing

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Last updated 1:21 AM on 3/17/26
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85 Terms

1
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The relationship between a government and its legal system that defines how individuals and businesses interact with the political system is known as _____.

political culture

2
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What term defines the supreme and independent political authority a nation has within its own boundaries?

Sovereignty

3
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Concept: Jurisdiction

Definition: The legal authority or power to make decisions and judgments within a specific geographic area or field.

4
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Why is the international community largely unable to recognize Taiwan as a sovereign nation?

Due to the heavy political influence and lack of recognition from China.

5
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What is the primary implication of jurisdiction for international marketers?

They must abide by the specific laws of every country in which they do business.

6
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In the case of Starbucks in Saudi Arabia, why was the company required to enforce gender separation?

The country's laws regarding public gender mixing superseded the company's internal values.

7
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_____ exists when a change in a country's political environment negatively impacts a company's ability to conduct business profitably.

Political risk

8
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What specific political risk occurred when the Venezuelan government took over the cement and oil sectors?

Seizure of assets (nationalization).

9
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The act of a government dispossessing a foreign company of its privately owned assets is called _____.

expropriation

10
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How does nationalization differ from simple expropriation?

Nationalization involves the government taking ownership of the assets to make them a public entity.

11
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What term describes the seizure of assets by a government where no compensation is provided to the foreign company?

Confiscation

12
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Which historical company was nationalized by the Iranian government to become the National Iranian Oil Company?

Anglo-Persian Oil Company (now BP).

13
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What is a primary sovereign argument for a government nationalizing its oil or mineral industries?

The belief that natural resources belong to the nation and its people rather than foreign entities.

14
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Exclusive legal rights granted to an inventor for the production and sale of a specific invention are called _____.

patents

15
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Concept: Trademark

Definition: Legal protections such as logos or slogans used to distinguish one company's products from another.

16
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Which form of intellectual property protection applies to creative works like books, songs, and movies?

Copyright

17
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The unauthorized reproduction of a physical product, such as a luxury handbag, is known as _____.

counterfeiting

18
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How is 'piracy' specifically defined in the context of intellectual property?

The unauthorized publication or distribution of copyrighted works.

19
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What is 'associative counterfeiting' (or imitation)?

Creating a product that is not an exact copy but is close enough to infringe on a brand's visual identity.

20
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Why was the 'Tiny Timhotens' shop in India problematic for the Canadian brand Tim Hortons?

It was an example of associative counterfeiting that leveraged Tim Hortons' trademark without permission.

21
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What is the primary economic incentive for governments to protect intellectual property rights?

To encourage and reward innovation and creative production.

22
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The legal system used in the UK and most of the US, which relies on past judicial decisions, is called _____.

common law

23
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How does 'civil law' differ from 'common law' regarding the source of legal rules?

Civil law is based on strictly codified statutes rather than judicial precedent.

24
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Which US state is unique for using civil law for private disputes like family and real estate law?

Louisiana

25
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The legal system derived from the religious teachings of Islam is known as _____.

Sharia law

26
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What is a 'theocratic' government?

A government that is driven by religion and enforces religious laws as national law.

27
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Approximately what percentage of the world's population identifies as Muslim?

25% (about 1.8 billion people).

28
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What major political event in 1979 led to the establishment of the Islamic Republic in Iran?

The Iranian Revolution, which ousted the Shah.

29
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In Iran, what is the role of the 'moral police'?

To arrest and punish individuals who do not adhere to strict religious codes, such as hijab laws.

30
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Who was Mahsa Amini, and why was her death significant to Iranian politics?

She died in custody after being arrested for improper hijab, sparking massive nationwide protests in 2022.

31
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According to survey data, what percentage of Iranian women oppose the compulsory hijab law?

74%

32
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Hofstede defines culture as the '_____ of the mind.'

collective programming

33
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Why is it important for cultural researchers to avoid making 'valuations' (good vs. bad)?

Because ways of living are based on internal values and institutions that are relative to each society.

34
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Hofstede's cultural dimensions were originally derived from data collected within which global corporation?

IBM

35
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How many cultural dimensions are currently recognized in the Hofstede model?

Six

36
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In an _____ society, individuals are expected to look after themselves and their immediate family only.

individualistic

37
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What analogy did Hofstede use to describe a person in a collectivist society?

An atom in a crystal (having a fixed position).

38
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How does the perception of 'standing out' differ in a highly collectivist society?

It is often viewed as a rejection of the group or a lack of respect for the collective.

39
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What is 'vertical individualism'?

A form of individualism where it is acceptable and expected to compete and be better than others.

40
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The Australian 'Tall Poppy Syndrome' is an example of _____ individualism, where being better than others is discouraged.

horizontal

41
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Why might African American communities in the US exhibit more collectivist tendencies according to Mark Anthony Neal?

Historical experiences of oppression necessitated binding together for survival and agency.

42
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_____ distance is the extent to which less powerful members of a society accept that power is distributed unequally.

Power

43
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In low power distance cultures, what is the typical relationship between managers and employees?

Superiors are accessible and consult with employees as experts.

44
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What political system is more frequently associated with low power distance cultures?

Democracy

45
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Uncertainty _____ is the degree to which a culture is comfortable with ambiguity and unknown situations.

avoidance

46
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Societies with high uncertainty avoidance tend to have many _____ to minimize ambiguity.

rules and social rituals (or etiquette)

47
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Why is 'acceptance of failure' more common in low uncertainty avoidance cultures?

Because the culture is more comfortable with the unknown and people are encouraged to try new things.

48
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In the dimension of Masculinity vs. Femininity, a 'Masculine' society is characterized by a preference for _____.

achievement, heroism, and material rewards

49
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What is the primary focus of a 'Feminine' (or Nurturing) culture?

Cooperation, modesty, caring for the weak, and quality of life.

50
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A _____ orientation describes a society that prioritizes persistence, thrift, and planning for the future.

long-term

51
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Short-term oriented cultures often exhibit 'black and white' moral thinking because it is _____.

faster and easier for immediate decision-making

52
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Which country is noted for having the world's highest long-term orientation score?

Japan

53
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The _____ dimension measures the extent to which people try to control their desires and impulses.

Indulgence vs. Restraint

54
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What negative social correlate is associated with highly 'restrained' societies?

Higher suicide rates.

55
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Highly 'indulgent' societies show a correlation with higher rates of _____ crime.

violent

56
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What is the Brazilian holiday 'Festa Junina' a celebration of?

Heritage and good fortune through party games and gathering.

57
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Concept: Holi

Definition: A Hindu spring festival celebrated by throwing colored powders to symbolize renewal and celebration.

58
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What is the cultural significance of the 'Henna' day in Palestinian tradition?

A pre-wedding celebration where women gather to dance and celebrate the bride.

59
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How did the US individualism score change in recent Hofstede data compared to original studies?

It dropped from 92 to approximately 60.

60
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In terms of legal systems, what does 'codified' mean?

Laws are written down in a systematic code or book to cover all possible contingencies.

61
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What determines 'precedent' in a common law system?

Arguments based on previous judicial decisions made in similar cases.

62
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The term for a government's action in taking over an industry previously run by foreign companies is _____.

nationalization

63
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In the 2022 Iranian protests, hair showing under a hijab was the specific reason for _____ arrest.

Mahsa Amini's

64
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Which Hofstede dimension is most closely linked to the prevalence of 'entrepreneurship' in a society?

Low Uncertainty Avoidance.

65
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In a long-term oriented culture, 'thrift' refers to the cultural tendency to _____.

save and invest money rather than spend it immediately

66
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Why is the US considered a 'transactional' culture in the context of Hofstede's dimensions?

Due to its high short-term orientation and focus on 'time as money.'

67
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The cultural practice of finding a coin in a pastry for good luck is found in which country mentioned by a student?

Macedonia

68
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What is 'Tall Poppy Syndrome' in Australia?

A cultural tendency to cut down or criticize people who try to stand out or act superior to others.

69
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True or False: Cultural dimensions are deterministic and can perfectly predict an individual's behavior.

False (they represent societal tendencies, not individual certainty).

70
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A society that sees the world as constantly changing and focuses on preparation for that change is _____ oriented.

long-term

71
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The 'nappy changing' example from the Netherlands was used to illustrate _____ power distance.

low

72
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Which Hofstede dimension was added specifically after research expanded into Eastern cultures?

Long-term vs. Short-term Orientation.

73
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In high achievement cultures, what is the typical expectation for gender roles?

They tend to follow more traditional and distinct lines.

74
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What does a score of 50 on a Hofstede dimension typically signify?

The culture exhibits qualities of both ends of the spectrum.

75
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Expropriation and nationalization in Venezuela primarily affected which major industry?

Oil

76
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What is the primary difference between a patent and a trademark?

Patents protect inventions/processes, while trademarks protect brand identifiers like logos.

77
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The 1983 bombing of the US embassy in Beirut is cited as an example of _____ sponsored by Iran.

state-sponsored terror

78
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What does 'orthodoxy' refer to in high uncertainty avoidance cultures?

Adherence to traditional, established beliefs or ways of doing things.

79
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Individualistic societies view the person as an 'atom in a _____.'

gas

80
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Why might a high power distance culture have fewer democratic processes?

Because there is a societal expectation and acceptance that power should be concentrated at the top.

81
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In Louisiana, common law is used exclusively for _____ cases.

criminal

82
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What is the core focus of the 'Communication Breakdown' assignment mentioned in the transcript?

Analyzing how communication occurs and fails within a podcast or video.

83
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According to the transcript, what is the best way to 'solidify' understanding of Hofstede's dimensions?

By using the country comparison tool to see specific data.

84
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What term is used to describe a government that enforces its beliefs on the entire population regardless of their individual values?

Political imposition (or repressive regime).

85
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The 500-year environmental focus of the Maori people is an extreme example of _____ orientation.

long-term