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writing for web
concise
headings and subheadings
lists
text design
common fonts
sans-serif over serif
font-weight on important text
appropriate color combos
empty space and column use
check alignment
don’t hyperlink entire sentences
spelling and grammar
ease of navigation
clearly labeled
same location for maximum visibility
Nav bars
text or graphics based
make it obvious where users are and where they can go
horizontal under header
vertical left side
breadcrumb
trail or path of webpages a visitor has viewed
graphics for nav
text for nav is stored in alt
lowkey outdated and less search engine friendly
configure text hyperlinks in footer area
dynamic nav
display additional options on hover - provides many choices to visitors while avoiding overwhelming them
site map
provides an outline of the website with hyperlinks
site search feature
helps visitors find information that is not apparent from navigation or site map