E-Commerce

e-commerce

conducting business activities electronically over computer networks

business activities proven to be strong candidates for coversation to e-commerce → paper based, time-consuming, inconvenience for customers

e-commerce categories

business-to-business (B2B)

business-to-consumer (B2C)

consumer-to-consumer (C2C)

mobile commerce

benefits are smartphone + internet access, limitations are small display space

business-to-business

all participants are organizations

useful for connecting business partners in a virtual supply chain to cut resupply time + reduce costs

many organizations use both buy-side and sell-side e-commerce

business-to-consumer

customers deal directly with the organization → producers + providers of products can eliminate the middle man

steady growth → cheaper goods + services online, personalized product, use of social network

consumer-to-consumer

involved electronic transaction between consumers facilitated by a third party (eBay, etc.)

companies + individuals involved must be careful → sales must not violate the rules of various county, state, + country legal jurisdictions

e-government

use of information + communications technology to simplify information sharing, speed formerly paper-based processing, + improve relationships between citizens + government

forms → government-to-consumer (G2C), government-to-business (G2B), government-to-government (G2G)

m-commerce

relies on use of wireless devices to place orders + conduct business

advantages of e-commerce

reach new customers, reduce costs, speed flow of goods + information, increase accuracy of orders, improve customer service

e-commerce challenges

dealing with customers privacy concerns (1/3 won’t buy due to privacy)

overcoming consumers lack of trust

overcoming global issues → cultural, language, time, distance, infrastructure, currency, + law

applications of e-commerce + m-commerce

wholesale, manufacturing, marketing, banking, investing, bartering, personalized shopping

effective e-commerce model + strategy

easy to use, accomplish goals of the company, safe + secure, affordable to setup + maintain

decide on effective model (challenge)

model should have community, content, + commerce

website functions

decide which tasks the sit must accomplish, create an attractive presence for the company, meet visitor needs, redefine the site as needed

website hostiing companies

set up a web page + conduct e-commerce within days, little upfront costs

storefront broker

company that acts as an intermediary between websites + online merchants who have the products + retail expertise

authentication technologies

used by many organizations to confirm the identity of a user requesting access

digital certificate

attatchment to an email message or data embedded in a website that verifies the identity of a sender/site

certificate authority (CA)

trusted third party organization that issues digital certificates

transport layer security (TLS)

communications protocol that ensures privacy between communicating applications + their users on the internet

electronic cash

amount of money that is computerized, stored, + used as cash for e-commerce transactions