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Canon - Invention
Creating your Arguments & Topics
Canon - Arrangement
How your arguments are structured, includes: exordium, narratio, propositio, partitio, confirmatio/refutatio, peroratio
Canon - Style
How are arguments presented, includes, figures of speech and Metaphor/Metonymy
Canon - Memory
How well the orator & audience remember the arguments
Canon - Delivery
The orators delivery, use of ethos, and style(canon). The orators charisma?
Rhetorical Situation
Speaker
Audience
Exigence
Constraints(+ Opportunities)
Speaker
Who is speaking
Audience
Who is the speech ment for, not always simple, not just the people in front of the orator, but the people who will hear/speech later, through the internet or word of mouth
Exigence
Why is the orator giving the speech, the reason. What does the orator want with this speech
Constraints(+ Opportunities)
The constraints & opportunities of the speech influenced by the audience and the speaker
Ethos
The credibility and character of the speaker - who they are and why they are knowledgable and a person who should be talking about the topic(s)
Pathos
Appealing to the emotions of the audience
Logos
The logic of the arguments - facts and figures
Proper Order ?
Ethos - beginning | Logos - middle | Pathos - end
Topics / Topoi
The basis of the arguments - related to logos
Exordium
Ethos - Intro - The hook, where you capture the audience and make them care as well as subtly establish your ethos
Narratio
Ethos - Intro - the facts, your backstory sets up for Propositio
Propositio
Ethos - Intro - your thesis, without the mapping statement, your main argument!
Partitio
Ethos - Intro - mapping statement, outline of your arguments
Confirmatio + Refutatio
Logos - Main body
Confirmatio - The main proofs, supports your main claim
Refutatio - Adress the counter arguements
These two loop over for your body paragraphs
Peroratio
Pathos - Conclusion - Tie everything together, reiterate your main points, its a conclusion..
Metaphor
When you can understand one thing in terms of other things, if you can turn it into simile then its a metaphor. Parts are not really related.
Ex. That guy is a machine! « see comparing the guy to a machine, guy and machine are not related
Metonymy
Substituting one thing for another thing, closely related.
Ex. Nice wheels! « see the car and wheels are closely related hense metonymy
Antithesis
Putting two opposite ideas together.
Ex. My grandfather is in the prime of his life « grandfathers usually equal old and not in prime of life, two very opposite ideas.
Anaphora
Repetition at the beginning of the clause, the structure follows, AB AC AD AE…..
Epistrophe/Antistrophe
Repetition at the end of the clause, the structure follows, AB CB DB EB…..
Anadisplosis
The thing at the end of the clause is at the beginning of the next clause, the structure follows, AB BC or if its extreme, AB BC CD DE EF
Chiasmus
The things at the beginning and end of the clause are swapped, the structured follows, AB BA
The words do not have to be the exact same
Isocolin
Parallel structures, “We shall pay any price, bear any burden, meet any hardship, support any friend, oppose any foe, in order to assure the survival and the success of liberty” (JFK). It has the same 'vibe'