[PL] VISION MISSION

Which refers to the *purpose* toward which an endeavor is directed?

Goal

Which refers to *something specific* that one's efforts are intended to attain?

Objective

Which is broader and more *general* in scope?

Goal

Which is *specific and targeted* towards achieving a goal?

Objective

Objective or Goal: "I want to achieve success in the field of genetic research and do what no one has ever done."

Goal

Objective or Goal: "I want to complete this thesis on genetic research by the end of this month."

Objective

Which involves a *generic action* or an outcome we strive for?

Goal

Which involves a *specific action* that supports achieving a goal?

Objective

Which *may not be strictly measurable* or tangible?

Goal

Which *must be measurable and tangible*?

Objective

Which has a *longer-term* time frame?

Goal

Which has a *mid to short-term* time frame?

Objective