DECA Hospitality and Tourism

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96 Terms

1
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What is one of the main goals of law in the United States?

To provide justice

2
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What is true regarding joint ventures and relationships?

Joint venture arrangements are usually short-term relationships

3
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Which type of hotel security standard involves employing armed security guards in high-crime areas?

Personnel Related

4
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Why should businesses coordinate distribution with pricing to successfully sell products to customers?

Most customers are only willing to pay a certain price

5
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What is a way that you can use nonverbal communication to express your approval of an idea?

Smiling broadly

6
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What is one of the qualities of a good telephone voice?

Varying tone

7
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What type of letter should a business include when sending copies of a contract to a vendor?

Transmittal

8
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Before writing informational messages, it is important for business employees to ______

Identify the audience

9
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What should businesses include in a persuasive message?

Logical evidence

10
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What is a guideline for employees to use in communicating with coworkers?

Think about what they want to say before they say it

11
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Employees need to have a thorough knowledge of business policies in order to _____

Explain policies to customers

12
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If a salesperson is positive that the customer tendered a ten-dollar bill, then the customer's statement "I gave you a twenty-dollar bill" indicates a _____ customer?

Dishonest

13
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A motor coach driving passengers from one destination to another is an example of _____ in the hospitality and tourism industry

Place

14
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One of the reasons that human resources might be limited in some parts of the world is because of a lack in _____

Training

15
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Luxury goods and services usually have __________ demand

Elastic

16
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One of the ways that a business can increase its profits is by _____

Increasing worker effeciency

17
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One way that competition benefits business is by encouraging the creation of _____

New companies

18
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One reason the United States provides assistance to underdeveloped nations is because it _____

Hopes they will become trading partners.

19
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If the GDP is increasing, the amount of money financial institutions make available for consumer loans will probably _____

Increase

20
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When your self-concept is high, you usually believe that you are a(n) __________ person

Valuable

21
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What is an example of behaving with honesty and integrity?

Not taking things that don't belong to you

22
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What do employees rely on to make decisions about situations that are not covered by a rule or an office policy?

Personal Code of Ethics

23
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Another employee is upset because of a reprimand from the manager. You listen quietly and then share how you handled a reprimand. You are demonstrating __________ behavior

Empathetic

24
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A person who stands up for his/her own rights and shows respect for the rights of others is described as _____

Assertive

25
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One of the reasons that teams are important to businesses is that they can increase _____

Productivity

26
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Several new employees are attending their first company picnic and will be meeting the families of their coworkers. What topic should they avoid discussing?

Upcoming election

27
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A business advertised new-product financing with a 10 percent down payment and a low interest rate

with monthly payments spread over four years. What type of loan was the business offering?

Installment loan

28
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What is often considered one of the safest types of investments?

Government bonds

29
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The promoters of the annual festival includes a statement on the back of the event ticket to the effect that they will not be responsible for harm or injury to the ticket holder. The attendees thereby agree to accept liability for their own possible risks by purchasing the ticket. What action is being taken with the risk?

Transferring It

30
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One advantage to businesses of using electronic funds transfer technology to collect accounts receivable is that it eliminates _____

Check processing

31
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What is one of the components of a business's cash payments?

Cost of goods sold

32
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One of the reasons why an income statement should be as accurate as possible is that businesses use it to develop additional _____

Financial documents

33
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What are the main components of a budget?

Income and expense

34
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Making employment information available to job seekers in many locations at the same time is one way that computer technology impacts _____

Human resources management

35
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What is an example of external secondary information that a hotel chain might use for marketing-research purposes?

Online industry reports

36
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A database containing customer names, street addresses, home telephone numbers, and birth dates could be used to generate which of the following lists?

A list of customer names and street addresses sorted by area code

37
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A resort is conducting telephone interviews with former guests to determine how it can improve it

services. How can the resort minimize interviewer bias and procedural errors during the interview

process?

Provide the interviewers with training

38
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The purpose of using presentation software to prepare multimedia presentations often is to use those presentations to ____

Support report findings

39
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What is research information that might be included in a written report that will help

business managers make decisions?

Survey results

40
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What is the marketing function that provides information to consumers that will assist them in making a decision to purchase a good or service?

Promotion

41
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A small, local restaurant has decided to advertise its elegant atmosphere and qualified wait staff. This approach is an example of __________ marketing.

Service

42
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How are guest history records used by the marketing division of hotels/motels?

To prompt guests to return

43
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Why is it important for businesses to manage employee information in a way that keeps it secure?

To be ethical

44
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Eleanor is using a word-processing program to prepare a business letter to send to the company's

suppliers. She has selected a ready-to-use letter template. If she wants to change the size of the text, she should access the _____ menu.

Format

45
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Keeping reliable accounting records helps hospitality and tourism businesses to _____

Avoid developing credit problems

46
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Why is it important for businesses to maintain records about the quantities and types of products that customers are purchasing?

To forecast future sales

47
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Why is it important for hospitality and tourism businesses to be aware of, and react to, trends and

changes in the marketplace?

To remain competitive

48
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Which aspect of a business benefits the most when a company implements a customer loyalty program

that asks its participants to complete a customer questionnaire?

Sales

49
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When preparing the property's marketing plan, Samantha researched the current, popular travel

destinations; the ways in which visitors spend their money; the duration of their vacations; and their

demographics. These are examples of __________ trends.

Visitor

50
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Why should employees be concerned about safety in the workplace?

To protect themselves and the business

51
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Employees can help to prevent customers from cheating the business out of cash by _____

Following the business's point-of-sale procedures

52
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When managing a project, the first activity is for the project leader to _____

Set goals

53
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What word best describes the relationship of the purchasing department to other

departments in a company?

Interrelated

54
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How does a business benefit when its expense-control efforts have enabled it to offer good wages and benefits?

Qualified workers are retained

55
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Carrying out housekeeping responsibilities in a restaurant's dining room on a regular basis is important because _____

Customers get an impression of the restaurant from its dining room

56
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What is a current employee safety issue in hospitality and tourism that may be difficult to control _____

Terrorism

57
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What should a business employee do when a robbery is in progress?

Cooperate quickly

58
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Emergency procedures that involve escape and evacuation because of fire or natural disasters usually include plans for identifying _____

Travelers with disabilities

59
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To become more organized, one must first __________ activities.

Identify

60
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Setting suitable goals for yourself helps you to achieve self _____

Understanding

61
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People who rely on their instincts will probably choose the _____ method for problem solving

Intuitive

62
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An applicant for an entry-level position with a company known for its casual environment should not wear _____ to the interview

Jeans

63
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Raul has been promoted to a management position at work. So he can effectively communicate with the employees that report to him, Raul needs to have excellent _____ skills

Interpersonal

64
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A major reason travel professionals might join industry organizations is to _____

Keep up with industry issues, trends, statistics, and research

65
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Which of the following industries has most impacted the development of the hospitality industry?

Transportation

66
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Renaissance is a prestigious cruise line that offers luxury accommodations and charges premium prices. What factor affecting price of travel products does this illustrate?

Corporate image and positioning

67
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What is an external source of information that will help a hospitality and tourism's buyer to decide what to buy?

Vendors

68
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Many quick-serve restaurants determine the quantity of food items to buy based on _____

Recipe information

69
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What is true regarding the concept of product in the hospitality and tourism industry?

A hospitality and tourism product includes all goods and experiences that guests encounter

70
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A business traveler may consult a travel agency to _____

Arrange hotel accommodations and transportation

71
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What is a characteristic of product extensions in the hospitality and tourism industry?

Related to the original product

72
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The primary goal of most purchasing agents in negotiating a contract is to _____

Buy the products they need at the best price

73
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Which is true regarding direct-mail marketing campaigns?

They should include a call to action

74
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Effective corporate blogs are typically _____

Search-engine friendly

75
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What is an example of online advertising?

Sponsoring a web site

76
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When businesses continue to send unsolicited e-mail and do not allow customers to take their names off the subscriber list, the businesses are sending _____

Spam

77
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One reason a designer uses color when developing advertisements is to _____

Attract the reader's attention and create a mood

78
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At the Clara's Pizza Parlor web site, customers are encouraged to send electronic postcards advertising the restaurant to friends and families. This is an example of __________ word-of-mouth marketing

Amplified

79
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What differences in marketing situations may indicate the use of an informative style of advertising copy versus copy that is intended to persuade?

Informative copy can provide a detailed explanation of product features and benefits, while persuasive copy is used to change customers' minds or entice them to buy now

80
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An important step in proofing print advertising copy is to check the _____

Prices in the ad

81
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One way that hospitality and tourism businesses might build customer loyalty is by participating in _____

Community outreach activities

82
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The Elm Creek Bed and Breakfast, located in rural southern Indiana, is interested in generating more

customer traffic at its website. Its target market is honeymooners and married couples aged 25 to 65 who live in southern Indiana or northern Kentucky. What online marketing options is most likely to attract the right target audience to the hotel's website?

A link on the Midwest Lodging Directory website

83
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A new restaurant has written a news release that it would like the local newspaper to use as soon as

possible. This goal is more likely to be achieved if the restaurant _____

Sends the release to a specific person at the newspaper

84
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A national fast-food restaurant is gearing up to promote the release of a movie about a Dalmatian puppy. What should the restaurant do to prepare the store for this special promotional event?

Install in-store decor about the Dalmatian promotion

85
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In visual merchandising, mass displays create an image of _____

Low prices

86
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What is a housekeeping duty needed for the regular upkeep of displays?

Dusting props

87
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The main goal of promoting a hospitality and tourism product is to _____ the product

Create demand for

88
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What is an important reason for a travel agency to display tourism literature?

To sell travel arrangements to prospective clients

89
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What might a travel agency include in a display to graphically show people enjoying a destination or

participating in a tour of exotic places?

Videos

90
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Identify the type of sales approach being used in the following communication: "Hello, Linda. How was your vacation at the beach?"

Greeting

91
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What is a way that using product substitution can benefit a hospitality and tourism business?

Improved reputation

92
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A restaurant employee telling a customer that "The 16-inch pepperoni pizza special is a better value

because it provides 10 slices for $6.00 instead of three slices for $1.00 each" is an example of

suggestion selling _____

Larger quantities

93
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Watching the customer for buying signals is part of the sales process known as _____

Closing the sale

94
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A circumstance that often motivates people to select one lodging facility over another is the _____

Location of the property

95
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What should a quick-serve restaurant employee check when accepting a "buy one sandwich, get one free" coupon from a customer?

Expiration date

96
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Colleen, a mid-level manager, has the kind of personality and communication skills that can motivate others to work toward the company's goals. Colleen can make the best use of these skills in what management function?

Directing