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Law of demand
States that price of a product increases the quantity demanded decrease. And as Price of the product decreases quantity demanded increases
Law of Supply
States that when price of a good increases the quantity supplied rises and the price of a good falls the quantity supplied falls.
Individual demand
IS the quantity of a good an individual consumer demands at different prices.
Market Demand
IS the total quantity of a good that all consumers demand at different prices.
Individual Supply
The quantity of a good an individual firm is willing to supply at different prices
Market Supply
The quantity of a good that all firms are willing to supply at different prices
Supply
The amount of a product or service that producers are willing and able to sell at various prices over a certain period.
Market equilibrium
Where quantity demanded equals quantity supplied and there is no tendency for price changes.
Law of Diminishing Marginal Utility
That as more units of a good are consumed, a point will be reached where marginal (extra) utility eventually begins to decline
Equi-marginal principle of consumer behaviour
States that consumers will spend their limited income in such a way so the ratio of marginal utility to price is the same for every good consumer in order to maximise utility.