Technological Imperative
-increase in information (due to tech and the internet) -increased contact with people who are different/similar
but not everyone has access to technology
english is the privileged language in technology
Global Village
communication technology connects us to persons from around the world
Demographic Imperative
US Demographics have become more diverse so we need to communicate with the different groups that live here -religious diversity -economic classes
Economic Imperative
To compete in the global market, Americans must understand how business is conducted in other countries, including marketing.
Peace Imperative
International conflicts
history of colonialism
need to be understood in historical, political, religious, and economic contexts
Self-Awareness Imperative
awareness of our own cultural identity and background
Environmental Imperative
climate change requires international cooperation
Ethical Imperative
each culture has their rights and wrongs. We may not agree with them, but we must live with these differences.
The Early Development of the Discipline origin
Foreign Service Institute - Edward T. Hall - after WW2
Nonverbal Communication is not culture bound
Nonverbal communication differences between cultures occur because of how different people around the world interpret actions in social interaction.
Proxemics
the study of spatial distances between individuals in different cultures and situations
intimate, personal, social, and public space
Practical Intercultural Guidelines -Cross-Cultural Training -Diversity Training
The term "cross cultural training" refers to training courses that develop an awareness between people where a common cultural framework does not exist or is not recognized. Training helps employees become more aware of unconscious bias and other barriers to diversity and inclusion, and motivates positive behaviors and attitudes ā essential for creating and maintaining a respectful, inclusive workplace.
Linguistics
the scientific study of language
Anthropology
the social science that studies the origins and social relationships of human beings
Psychology
the science of mental life - includes stereotypes
The Social Science (Functionalist) Approach
Assumes: culture is a variable, cultural differences influence communication, reality is objective Goal: to describe and predict human behavior Methods: Quantitative studies Strengths: practical, easy to apply to our intercultural interaction Weaknesses: comm is not always predictable, not culturally sensitive, too distant
individualist vs. collectivist culture
In individualistic cultures, people behave according to self-interest and personal preferences and consider independence and self-sufficiency very important. In collectivist cultures, groups are of primary importanceāindividuals are secondary.
face negotiation theory
assumes that people in all cultures work to maintain face in all situations. It further states that the root of conflict is based on self management on an individual and cultural level.
communication accommodation theory
seeks to explain and predict why, when, and how people adjust their communicative behavior during social interaction, and what social consequences result from those adjustments
translation equivalence
replacing a culture-specific item or expression with a target language item which does not have the same propositional meaning
conceptual equivalence
a construct having the same meaning across groups
interpretive approach
Assumes: culture is created and maintained through communication, human experience is subjective Goals: to understand and describe human behavior Strengths: provides in depth understanding Weaknesses: few interpretive intercultural studies
etic vs. emic perspectives
'etic' refers to research that studies cross-cultural differences, whereas 'emic' refers to research that fully studies one culture with no (or only a secondary) cross-cultural focus
Afrocentricity
cultural and political movement whose mainly African American adherents regard themselves and all other Blacks as syncretic Africans and believe that their worldview should positively reflect traditional African values.
The Critical Perspective
Assumes: reality is subjective, culture is where multiple interpretations exist but a dominant one prevails Goals: to change and improve the lives of everyday communicators Strengths: reveals the power of relationships in interactions Weaknesses: lack of empirical data
Dialectical approach
allows us to capture the dynamism of intercultural communication. A dialectic is a relationship between two opposing concepts that constantly push and pull one another
6 dialectics of intercultural communication
culturalāindividual, personalācontextual, differencesāsimilarities, staticādynamic, history/pastāpresent/future, and privilegeādisadvantage
What is culture?
Culture is an umbrella term which encompasses the social behavior, institutions, and norms found in human societies, as well as the knowledge, beliefs, arts, laws, customs, capabilities, and habits of the individuals in these groups.
Kluckhohn & Strodtbeck value orientations
human nature, relationship of humankind to nature, sense of time, activity, and social relationships
Hofstede's Value Orientations
power distance, uncertainty avoidance, individualism/collectivism, masculinity/femininity and long-term orientation.
Social identities vs. Cultural identities
Social identities are components of self that are derived from our involvement in social groups to which we are interpersonally invested. Cultural identities are components of self based on socially constructed categories that teach us a way of being and include expectations for our thoughts and behaviors.
Personal Identity
the concept you develop about yourself that evolves over the course of your life.
Minority Identity Development
minorities may develop a sense of identity earlier 1-Unexamined identity 2-Conformity 3-Resistance and Separatism 4-Integration
Majority Identity Development
1-Unexamined Identity 2-Acceptance 3-Resistance 4-Redefinition 5-Integration
"whiteness" - Frankenburg
normative race privilege a standpoint from which to view society a set of cultural practices
Stages of Multiracial/ethnic people
1-awareness of differentness 2-struggle for acceptance 3-self acceptance
Global Nomads
a person who is living a mobile and international lifestyle. Global nomads aim to live location-independently, seeking detachment from particular geographical locations and the idea of territorial belonging.
children of foreign born immigrants
international/interracial adoptions
Model Minority Myth
A model minority is a minority demographic whose members are perceived as achieving a higher degree of socioeconomic success than the population average, thus serving as a reference group to outgroups.
The Social Science Perspective on Identity
identity is created by the self and in relation to group membership identities are stable
The Interpretive Perspective on Identity
identities are negotiated and co created through communication with others identities are dynamic
Avowal
a statement asserting the existence or the truth of something
Ascription
how others perceive and communicate a person's identity.
The Critical Perspective on Identity
identity formation needs to be understood within the contexts of history, economics, and politics identities are dynamic
Interpellation
expresses the idea that an idea is not simply yours alone (such as āI like blue, I always haveā) but rather an idea that has been presented to you for you to accept.