Entrepreneurship: Theory and Practice

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These flashcards cover key concepts from the lecture on creativity and entrepreneurship, including problem-solving processes, definitions, and types of thinking.

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9 Terms

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Creative Process

The series of stages involved in solving problems through creativity, involving problem definition, discovery, and determination.

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Problems

Challenges that require novel solutions, often characterized as ill-defined, complex, dynamic, and involving multiple information sources (Runco, 2004).

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Stages of Creative Problem Solving

The process that includes fact finding, problem finding, idea finding, solution finding, and acceptance finding (Parnes, 1967; cited in Amabile, 1996).

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The Ingenuity Process

A structured approach to creative problem solving that includes defining, discovering, and determining aspects of a problem.

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Divergent Thinking

A cognitive process that involves generating multiple solutions and seeing the known in new ways (Guilford, 1967).

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Convergent Thinking

A cognitive process focused on finding the single best solution and eliminating ambiguity through logic and accuracy (Guilford, 1967).

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Torrance Test of Creative Thinking (TCTT)

An established measure that tests individual creativity through figural and verbal forms.

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Components of Creativity

Factors influencing creativity including expertise, motivation (intrinsic and extrinsic), and creative thinking skills (Amabile, 1982; Amabile, 1998).

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Creative Products vs Creative People

Distinction between tangible outputs of creativity (e.g., art, theories) and individuals who exhibit creative traits.