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What are situational variables? AO1
Features of an individuals immediate social/physical environment that may influence behaviour
What are the situational variables Milgram focused on? AO1
Location
Proximity
Uniform
How did Milgram test location? AO1
Original study= conducted in Yale Uni
Variation= conducted in old, rundown office building
How did obedience levels change with a change in location? AO1
Obedience levels dropped from 65% to 47.5%
Why did change in location affect obedience levels? AO1
Prestigious university gives the study legitimacy and authority
Ppts more obedient at Yale as perceived experimenter shared the legitimacy and so obedience was expected
How did Milgram test proximity? AO1
Original study= teacher could hear learner but not see him
Tested it through multiple Variations, 2 examples are=
Teacher and learner in same room
Experimenter left the room and gave instructions to teacher via a telephone
How did the teacher and learner in the same room affect obedience? AO1
Obedience dropped to 40%
How did the experimenter leaving the room and giving teacher remote instruction affect obedience? AO1
Obedience dropped to 20.5%
Why did change in proximity affect obedience levels? AO1
Decreased proximity allows ppts to be more aware of the harm they are causing and so be less obedient
Removal of experimenter= experimenters authority becomes less apparent
How did Milgram test uniform? AO1
Original study= experimenter dressed in lab coat
Variation= experimenter swapped with ordinary person dressed in ‘normal’ clothes
How did change in uniform affect obedience? AO1
Obedience dropped to 20%
Why did change in uniform affect obedience levels? AO3
Uniform encourages obedience as they are widely recognised as symbols of authority
People without a uniform have less right to expect obedience as their authority is not seen as legitimate
What is one strength of Milgram’s situation variable experiments? AO3
+ve Research Support
Bickman (1974) conducted a filed experiment where confederates stood on the street and asked members of the public passing by to perform a small task
The outfits the confederates were wearing varied from a security guard, milkman or a smart suit and tie
Found that members of the public were twice as likely to obey orders given by the ‘security guard’
Therefore supports Milgram’s idea that a uniform adds to the legitimacy of an authority figure and is a situational variable that affects obedience
What is one weakness of Milgram’s situational variable experiments? AO3
-ve Low Ecological Validity
This is because ppts may have been aware the procedure was fake
Orne and Holland (1968) made this criticism about Milgram’s original study and point out this is even more likely in his variations because of the extra manipulation of variables.
For example, when the experimenter is replaced by ‘a member of the public.’
Therefore, it is unclear whether the findings are genuinely due to the operations of obedience or because they ppt saw through the deception and just responded to demand characteristics