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automatic encoding
some things get in without effort
effortful encoding
most learning requires attention and work
shallow processing
just the appearance
deep encoding
meaning and connections, deeper processing the better memory
attention
if you are not paying attention, information does not get in
change blindness
demonstrates how much we miss when we’re not attending
multitasking myth
divided attention=poor encoding=poor memory later on
maintenance rehearsal
just repeating information over and over, gets in short term, but doesn’t stick long term
elaborative rehearsal
connecting new information to what you already know, making it meaningful and creating associations
Mnemonic devices
acronyms, method of loci, chunking- process info deep and creates retrieval cues
acronyms
HOMES-great lakes
method of loci
imagine walking through a familiar place and “placing” items you need to remember in different locations
Chunking
grouping information into meaningful units
memories are linked to their context
amygdala activation strengthens encoding
context-dependent memory
we remember better when we’re in the same context as when we learned
state-dependent memory
memory is better when internal state matches
encoding
getting information in
retrieval cues
hints that help trigger a memory, more cues, the easier the retrieval
retrieval practice effect
the act of retrieving strengthens memory
tip of tongue phenomenon
memory is there, but you can’t quite access it, retrieval and storage are separate processes, effort does not increase remembering
retrieval failure
most “forgetting” is really a retrieval problem, not a storage problem
encoding failure
never got in to begin with (attention size)
proactive interference
old learning interferes with new
retroactive interference
new learning interferences with old
retrieval failure
it’s in there but you can’t access it, not enough cues, not the right context, haven’t practiced retrieval
motivated forgetting
sometimes we “forget” things we don’t want to remember
How to remember better:
distribute practice, test yourself, elaborate, use multiple encoding strategies, study in room where you test, sleep