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Stratified Sample
Separates sample by homogenous (same) groups called strata. Like race, gender, income or age.
Cluster Sampling
splits population into similar parts or clusters, then select a few random clusters, then take a census of each.
Multistage Sampling
multiple types of samples combined
Voluntary Response Bias
-volunteers who wanted to participate in the survey.
Systematic sample
Start from a randomly selected person. Then start surveying/collecting data from every n^th person
Under coverage
Subgroups are completely left out or underrepresented.
Non response Bias
option to respond but choose not to
Response Bias
Question is worded or phrased in such a way that influences the response.
Convenience Sampling
sample consists of participants that are nearest and easiest to sample.