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These flashcards summarize the key concepts related to sensory memory, focusing on iconic and echoic memory, their characteristics, and related theories.
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Iconic Memory
The visual component of sensory memory with a high capacity for storage, lasting less than one second.
Masking Effect
Occurs when a new visual stimulus replaces the material currently in iconic memory, leading to decreased recall accuracy.
Partial Report Advantage
A phenomenon where recalling only part of a visual stimulus is possible if presented with a cue, affected by the presence of masking.
Representation in Iconic Memory
Stores both visual characteristics and semantic information of a stimulus simultaneously.
Echoic Memory
The auditory version of iconic memory; stores auditory information for about 100 milliseconds.
Decay in Echoic Memory
The loss of accurate auditory information after approximately 250 milliseconds.
Sensory Code
The way information is represented in echoic memory, processed in acoustic features organized in time.
Early Filter Theory
Suggests that all stimuli are processed at the physical level, but not all are semantically processed.
Late Filter Theory
Poses that both physical and semantic characteristics of stimuli are processed.
Switching Between Filter Models
The ability of the sensory system to use either early or late filter theories depending on task demands.
What are iconic memory characteristics
large capacity
Decay after 1 sec
Visual info can actively be erased by masking effect
stroes visual and semantic info
What are the characteristics of echoic memory?
-losses info through decay or throigh masking effect
info is represented as sensory code
Auditory info decays after 250 ms