BS CERS | CC SUGG BEES

Essay Practice

Buyer Power

(Weak) Anyone can buy from them, not standard, it is not a component of anything.

Supplier Power

(Somewhat weak) The industry is not concentrated, Some product differentiation, Bigger budget, Contending

Complimentary

(Medium) Plant fiber-based bowls

Entry Barriers

Weak, it is too easy to enter the Mexican fast-food industry. Doesn’t take much.

Rivals

(Weak) They have many rivals due to how easy it is to enter the market.

Moes: Rebels: Welcome: Offers freshness.

Many smaller rivals: Authentic Mexican restaurants

Can cook at home

Substitutions

(Weak) There are plenty of substitutions

BS CERS

Buyer Power, Supplier Power, Complimentary, Entry Barrier, Rivals, Substitutes

Outside: CC SUGG

Customers, Creditors, Suppliers, Unions, Governments, General Public

Inside: BEES

Board of Directors, Executive Officers, Employees, Stockholders

Customers

They want fresh food at low prices.

Creditors

Want their return back on investments.

Suppliers

Wants long term-contracts and more money

Union

Wants good environments for the employees

Governments

Taxes and laws to be followed

General Public

Wants chipotle to care for the environment, follow laws

Board of Directors

Long-term firm value, ethical governance

Executive Officers

Profit, Risk management, Performance incentives

Employees

Wants to be paid, have benefits

Stockholders

Short-term gains on investments