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Social Identity Theory (SIT)
A theory that explains how a person's self-concept is shaped by group membership, leading to in-group favoritism and out-group discrimination.
Tajfel & Turner (1979)
Developed SIT. Key components: Social categorization, Social identification, Social comparison, Positive distinctiveness.
Aim of Tajfel et al. (1970)
To investigate whether mere group categorization is enough to produce in-group favoritism.
Method of Tajfel's study
Used a sample of 48 males in the age range 14-15 from the same British school. Participants were randomly allocated to either 'Klee' or 'Kardinsky' group - arbitrary allocation which wasn't dependent on any personal preferences of the two artists, even as they were told so. Participants not told about what group the other participants belonged to. Participants then individually completed the following task in a cubicle; assign money (virtual, not real) to members of either the participant's ingroup (based on their artist preference) or outgroup (preference for the other artist). A code number was the only way of determining the group which the receiving participant belonged to.
Key findings of Tajfel et al. (1970)
Boys favored in-group members even at the expense of maximizing profit, showing clear in-group bias.
Conclusion of Tajfel et al. (1970)
Simple group categorization can lead to in-group favoritism, supporting SIT's idea of social comparison and positive distinctiveness.
Strength of Tajfel's study
Laboratory experiment method ensured reliability and replicability.
Limitations of Tajfel's study
No jeopardy involved in tasks, assigning money task lacks ecological validity. Limits the extent to which SIT can be proven as real-life interactions may be dependent on physical appearance, personality and previous interactions with members of out-group. Groups not often as static in real life. Sample bias/limited sample.
Aim of Howarth (2002)
To explore how social identity is shaped by group membership and social representations in a real-world context.
Method of Howarth's study
Used a sample of 44 teenagers ages 12-16 from Brixton (ethnically diverse sample). Sample divided into groups of 5 participants and focus group interviews were conducted.
Findings of the study
Participants were aware of Brixton's negative image but maintained pride in their community, showing in-group solidarity and positive distinctiveness.
Howarth's conclusion
Social identity is influenced by both group membership and external perceptions, supporting SIT's concept of social comparison and group pride.
Strengths of Howarth's study
Focus groups allowed for participants to express their feelings in a less artificial manner.
The study investigated real-life interactions and identity construction in a natural social setting, aligning with SIT's premise that social identity is shaped by contextual factors.
Limitations of Howarth's study
Focuses only on adolescents in Brixton, findings may not be applicable to other groups.
Researcher may have overstated significance of in-group favoritism as it aligns with SIT.
Strengths of Social Identity Theory (SIT)
Supported by empirical research (e.g., Tajfel et al.).
Explains real-world phenomena like prejudice, discrimination, group conflict, and social cohesion.
Applicable across contexts (education, stereotypes, intergroup conflict, identity development).
Weaknesses of SIT
Reductionist - focuses on group identity, ignoring individual differences or situational factors.
Fails to account for intergroup cooperation unless conflict is present.
May overemphasize in-group bias; not all group membership leads to discrimination.
Some cultural limitations - identity may be more complex in collectivist vs. individualist cultures.
Overall conclusion about SIT
SIT explains how group membership shapes identity and intergroup behavior, supported by both controlled (Tajfel) and real-life (Howarth) studies.
Strengths and limitations of SIT overall
Explains in-group bias and group pride; doesn't fully account for individual differences or resistance to group influence.