Business in Tourism and Hospitality

Tourism

the act of traveling to different places outside the usual environment for leisure, business, or other purposes

Hospitality

provides accommodation, food, beverages, entertainment, and travel services to people away from home

Hospitality importance

builds customer loyalty and enhances guest experience

Key characteristics of Hospitality

- warm welcome

- comfort and care

- service-oriented

- professional yet friendly

- experience-driven

Service Industry

- businesses that earn revenue by providing services rather than physical goods

- invovles direct interaction between service providers and customers, customer satisfaction most important goal

Service industry examples

airlines, hotels, travel agencies, restaurants

Tourism Product

combination of attractions, transportation, accommodation, and entertainment offered to tourists

Tourist Destination

a place that attracts visitors because of its natural beauty, culture, or activities

Key Characteristics of a Tourist Destination

- attracts visitors

- accessible

- provides facilities

- offers activities

Economic Impact

hospitality and tourism have a major effect on the economy because they create jobs, generate income, and support many related businesses

Tourism Supply Chain

- network of businesses providing products and services to tourists

- includes everything a tourist needs, uses, or experiences from the start of the trip until they return home

Travel Motivation

reason why people travel, what inspires them to visit a place and seek new experiences

Importance of Travel Motivation in Hospitality and Tourism

- helps tourism businesses design travel packages based on travelers' needs

- assists destinations in creating marketing strategies to attract visitors

- ensures the tourist experience matches expectations, leading to satisfaction

- encourages repeat visits and positive recommendations

Ecotourism

responsible travel to natural areas that conserves the environment and benefits local communities

Sustainable Tourism

- tourism that meets current needs without harming future opportunities

- planned and managed in a way that protects the environment, respects local culture, and benefits local communities

Sustainable tourism goal

balance economic growth, cultural preservation, and environmental protection

Tourism Infrastructure

- facilities and services that support tourism activities

- includes everything that tourists use during travel such as transportation systems, accommodation, communication, and public services

Visitor Experience

- overall impression tourists have about a destination or service

- includes everything the visitor sees, feels, and interacts with during their journey from planning the trip, arriving at the destination, staying in accommodations, dining, activities, and even returning home

Visitor experience factors

customer service, environment, cleanliness, safety, and hospitality