Studied by 2 people
Absorbs information
________ better when it comes through hearing the spoken word or audio.
principal point person
Is the ________ for the financing and /or distribution group.
interactive content
They can create and manage ________ for the web, gaming, mobile, and newer systems.
persons emotional strengths
A(n) ________ are considered as important as their intellectual abilities.
The producer researches everything at their disposal
books and magazines, the industry trade papers, newspapers, the Internet, plays, biographies, art and history, and philosophy
They create a loyal and talented team who can all work toward a common goal
creating a compelling story
You can cultivate new friends who share your passion for producing while staying close to your most important supporters
friends and family
The way in which we absorb information: Visual
Learns best by reading or looking at information
Creates a mental picture of the data
The way in which we absorb information: Auditory
Absorbs information better when it comes to hearing the spoken word or audio
Has strong listening skills and verbal abilities
The way in which we absorb information: Kinesthetic
Information is best conveyed through ways that are physical
The way in which we absorb information: Analytical learner
Understands information best when it’s presented as sequential
The way in which we absorb information: Global learner
The opposite of the analytical learner
They see the big picture first
The way in which we absorb information: Goal-oriented
Tends to stick with a task
The way in which we absorb information: Process-oriented
The process and the journey of reaching the goal can be as engaging as the goal itself
Leadership skills and ideals: Commitment
Believe in your project
Stand firmly behind it
Leadership skills and ideals: Credibility
Don’t let your need to be liked to get in the way of getting things done
Leadership skills and ideals: Delegation
Hire the best people you can find
Leadership skills and ideals: Motivation
Find ways to show your thanks
Leadership skills and ideals: Ethics
Assess your own ethical framework
Makes it more likely to create a project that’s under control
Leadership skills and ideals: Accountability
You’re accountable to your team
Keeping up with changes in technology
Leadership skills and ideals: Honesty
Your word is solid enough to build your reputation upon it
Leadership skills and ideals: Objectivity
Listen to criticism
Don’t take it personally
Hear all sides of an issue
Leadership skills and ideals: Patience
Respect the fact that people work at different rhythms with varying working styles
Leadership skills and ideals: Personal balance
Have a professional and a personal life
Leadership skills and ideals: Will power
Save your energy
Leadership skills and ideals: Relationships
You can cultivate new friends who share your passion for producing while staying close to your most important supporters: friends and family
Leadership skills and ideals: Daydreaming
Make the time to take a walk
Have a mental break and a few deep breaths
The producer’s role
Finding, writing, developing, and pitching an idea
Budgeting a script
Negotiating a deal
Securing financing
Planning
Shooting
Editing
Creating a team of talented people with great attitudes
The producer must...
Satisfy both the client and the viewer
Utilize the talents of the cast and crew
Produce a program or segment
Be a multitasker
The producer might...
Write the script
Do research
Shoot and produce a program or segment
Edit the footage on a desktop system
Mix the audio
Design and add graphics
Write and record narration or voice-over
A producer’s job description combines...
Art with craft
Commerce with technology
Leadership with collaboration
Producer’s talent areas
Creative
Technological
Finances
Marketing
The producer might be...
The writer
The director
A source of the financing
A part of a producing team
The job of a producer in television and new media
Governing force
Often doubles as the director (unless the project is heavily actor-oriented)
Usually hires and fires the director, writers, key department heads, actors, other talents, and crew
Makes the final decisions
The job of a producer in the film
Acts as the liaison between the studio and the production
Provides a support system for the film’s director
Might shepherd their own scripts or projects, hire the director and cast, and oversee the film’s integrity, production value, and marketing
What makes a good producer?
Eager to meet challenges
Can multitask
Can handle a steady stream of demands and questions
Creative
Flexible
Open to new ideas and information
Has genuine respect for all kinds of people
Has an ethical and profitable approach to business
Knows about the elements of producing
Might also be talented as a writer, director, or editor
Is a storyteller or entrepreneur
Has strong leadership skills and works well with a team
Understands the larger context of television and its offshoots, including its past history, current status, and future potential
Skills required for all producers
Producing a specific kind of program or content
Creative skills
Financial skills
Technical skills
Interpersonal skills
A good producer is a problem-solver
Anticipates what’s needed
Solves problems, rather than creates them
Is smart
Plays fair
Is a nurturer
Is an arbitrator
Can be both a leader and a team player
Is a risk taker
Has a plan for any predictable scenario
A good producer is a master of multitasking
Might be working in several stages of production at once
A good producer is a middle man
Becomes the point person for the director, the Director of Photography, the actors, and the crew members who rely on his leadership
Balances the needs of the network or client with the needs of the talent and cast
A good producer wants to know everything
A good story and useful information are both at the core of their craft
The producer researches everything at their disposal - books and magazines, the industry trade papers, newspapers, the Internet, plays, biographies, art and history, and philosophy
They look for ideas that interest them and that might also appeal to a wide audience
Their goal is to understand where the media industries are going and keep current with what is popular now.
They watch TV and explore new media
A good producer enjoys the process
The producer is comfortable doing business and being creative
They don’t need to know how to do everything, but they do know how to hire the best people to do certain jobs
They create a loyal and talented team who can all work toward a common goal - creating a compelling story
The producer in television and in new media has the power to...
Educate
Entertain
Emotionally move an audience
As the producer you...
Are at the core of a project
Encourage collaboration
Provide strong and balanced leadership
Know when to step back and let people do their job
Model patience, humor, and a clear vision of the project, supplying creative direction while balancing the pressures of the budget
Are generous with your flexibility and encouragement, while staying connected to the realities of the budget and time constraints
Are focused and relaxed
The Five Stages of Production
Stage One: The idea (project development)
Stage Two: The plan (preproduction)
Stage Three: The shoot (production)
Stage Four: The final product (postproduction)
Stage Five: Next steps (wrap up and distribution)
Where you can meet people for networking?
Festivals
Organizations
School clubs
Openings
Charity events
To become a producer you can...
Create an online presence, write a blog
Follow the trends in television and new media
Research who’s financing the ideas and in what ways the projects are financially viable
Keep on top of media industry news
Follow the smart blogs
Observe the ebb and flow of current trends
Research the legal requirements like copyrights, contracts, deal memos, and other forms of negotiation that can protect your idea and the whole project
Producer’s skills essential to the success of a project
Creative skills
Business skills
People skills
Executive Producer
Makes the deals
Finds the finances
Usually, they set up and control the budget
May hire various crew and cast
Can be in charge of other producers for one or more projects
Showrunner
Responsible for the overall creative direction of a series
Often he may have the title of executive producer
Might be the original creator of the show and/or the writer of the show’s storyline overview
Usually the primary writer
Sometimes manages and guides other writers in creating the scripts
Often may rewrite scripts and make sure they’re delivered on schedule
Might be involved in pitching a new show idea to a network and casting the actors
Maintains the essential vision of the show
Producer (Senior Producer, Supervising Producer)
They can be an entrepreneurial producer or a producer commissioned to come in at any stage to work on the project
Initiates ideas and hires and coordinates the crew
Might be the writer and/or the director, or might hire them
Supervises and controls the budget
Supervises and controls the technical and administrative aspects throughout the project
Oversees contracts and negotiations
May receive a percentage of the final profits, if any, as well as a regular salary
Integrated Producer
They can create and manage interactive content for the web, gaming, mobile, and newer systems
Is equally adept at directing teams of producers and designers
They are able to draft project goals, schedules, and budgets
Has mastered most software programs
Can shoot live action
Deals easily with both vendors and clients
Associate Producer
Also called the co-producer or assistant producer
Producer’s right hand
Does specific jobs that the producer assigns
Their work can be on the creative side, such as helping to set up interviews on a talk show, and can also lean toward administrative tasks, such as making production schedules, allotting budgets to departments, booking talent and/or crew, research, interviewing talent, finding locations, and more
Line Producer (Production Manager, Unit Production Manager, Producer, or Co-Producer)
Is most involved in the day-to-day operation from the beginning to the end of the project
Keeps budgets on track and compares estimated costs to actual expenditures
Represents the administrative side of television
Turns ideas into reality by figuring out the logistics of a project
Keeps the production on schedule
Breaks down the script into a storyboard and its components for production, and decides the sequence of shooting that’s most cost-effective
They work closely with the producer(s) in various aspects of location scouting, transportation, and lodging
Staff Producer
Generally hired on a permanent or per-project basis
Works in a network or production company as an employee with benefits.
The job usually involves producing an ongoing aspect of the show that’s assigned to them
Segment Producer
In magazine format shows, news broadcasts, talk shows, and reality-based programming, they are assigned to one of several stories aired within the program
May produce their own segment
Some shows may have several teams comprised of a producer, PAs, a camera operator, and an editor who work together on their segment
Independent Producer
May own their own company with a capable infrastructure, and work on projects for a network, another production company, or a variety of clients
May have a complete staff, or hire on an as-needed basis
Usually pays their own insurance, benefits, taxes, and other expenses like overhead and equipment
Field Producer
A producer who is “in the field” or at a location some distance away from the primary producer.
They can be on the scene faster and less expensively
Can work flexibly in a variety of fields like sports, entertainment, and news
Postproduction Supervisor
They are familiar with the footage to be edited, and keep logs of where the footage is and on what reel numbers
May create a paper cut or storyboard of the editing order of the shots, with their time code and reel locations
Keeps track of the graphic and audio elements
Supervises all editing, graphic, and audio sessions
Works closely with the editor and the sound designer throughout the final stages of postproduction
Producent skills: Collaboration
Embraces collaboration
Encourages teamwork
Supports each member of the team
Encourages an open discussion
Producent skills: Communication skills
Vital skills for effective relationships
Producent skills: Conflict management
Most conflicts can be managed effectively if you can grasp the cause of the conflict and deal with it
The peacemaker
Producent skills: Emotional intelligence (EQ)
A person’s emotional strengths are considered as important as their intellectual abilities
A high EQ is measured by a producer’s ability to show genuine empathy, respect, positive leadership skills, and sincerity for the team
Producent skills: Learning styles
When you can understand the different ways in which each member of your team learns, you can strengthen the bonds of communication
Producent skills: Multiple intelligences
Originally researched and revealed by a Harvard professor, Dr. Howard Gardner
The research reveals at least a dozen distinct predominant intelligence that each of us can claim, such as a strong musical, mathematical, spatial, or athletic intelligence
Producent skills: Listening skills
Being attentive
Not interrupting
Acknowledging that we hear the other person
Producent skills: Leadership skills
The producer recognizes that the team is made of individuals with their own needs
Leadership comes with the producer’s territory
Communication might be...
Verbal (the choice of words as well as the tone and volume of our voice)
Nonverbal (facial expressions, body language, gestures)
Note 
Flashcard (85)