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observational learning
learning by observing the behaviors of others
modeling
imitating others’ behavior
Bandura’s Bobo dolls experiment
demonstrated that children learn aggressive behaviors by observing adults, even in fictional scenarios like a movie, and that this learning can lead to modeling
Does exposure to violence on TV increase aggression?
Children exposed to either violence on TV shows OR nonviolent sporting event
violent TV leads to more aggression against other children
observation of prosocial models
observation of others helping means one is more likely to help