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Attribution Theory
explain other's behavior by crediting the situation or their disposition
Situational Attributes
external
caused by something outside the person we observe (ex: their situation)
Dispositional Attributes
internal
attributes person's behavior to their personal character
Explanatory Style
aka attributional style
a way to explain life events
Optimistic Explanatory Style
positive thinking
feels in control
problems are temporary
positive and negative events
Positive Events (Optimistic)
caused by disposition attributes that are lasting and apply across many situations
Negative Events (Optimistic)
caused by situations that are temporary and can be changed
Pessimistic Explanatory Style
negative thinking
feels out of control
problems are permanent
contributes to depression and learned helplessness
Positive Events (Pessimistic)
caused by luck and are temporary
Negative Events (Pessimistic)
caused by disposition factors and are personal
Actor/Observer Bias
tendency to explain our own behavior to situational (external) causes and others behavior to situational (internal) factors
Actor
we know why we are completing an act
Observer
we can only guess as to why someone is doing something
Fundamental Attribution Error
attribute their actions to their disposition and fail to recognize the situation
judging someone else's behavior
Self-Serving Bias
attribute our own achievements to our personal disposition and failures to the situation
judging our own behavior
take personal credit for success, but blame others for problems
Locus of Control
refers to the extent that people feel they have control over events
Internal Locus of Control
people believe they can influence the outcome of events
attribute their success to their own abilities (disposition)
External Locus of Control
people believe luck or fate determines the outcome of events
attribute their success to the situation
Mere Exposure Effect
repeated expose to something leads to greater liking
Self-Fulfilling Prophecy
a belief or expectation influences behavior in a way that makes a prediction come true
can be true or untrue
Social Comparison Theory
the evaluate ourselves by comparing our abilities, opinions, and achievements to others
reduces uncertainty and helps understand social norms and where we fit in society
Downward Comparison
comparing yourself to someone perceived as less fortunate
can boost self- esteem, lead to a sense of superiority or complacency and hinder personal growth
Upward Comparison
comparing yourself to someone perceived as superior
can be motivational, or lead to low self esteem or envy
may lead to relative deprivation
Relative Deprivation
feeling of being disadvantaged in comparison to others
Stereotype
generalized belief about an outgroup
rely on these to reduce the cognitive load (representative heuristic)
Outgroup
group he don't belong to
Prejudice
develop a negative belief/attitude of a person or group
could cause discrimination
Discrimination
act of behaving differently towards a person or group based upon out belief about that outgroup
our attitudes may be implicit
Implicit Attitudes
unaware of our attitudes
Just World Phenomena
blaming the victim - conclusion the person got what they deserved (hindsight biased)
In-Group
group(s) we belong to
In-Group Bias
we favor the groups we belong to
Out-Group
groups we don't belong to
Out-group Bias
we are suspicious of them and often dislike them
Outgroup Homogeneity
belief that all members of another group are more alike than is true (stereotyping)
Ethnocentrism
beleif that our culture (or group) is superior to others
Scapegoat Theory
we look for some to blame for problems base on
outgroup homogeneity and stereotyping
self-serving biased
Belief Perserverance
occurs when a belief persists even when there is evidence to the contrary
influenced by confirmation bias
Confirmation Bias
looking for info that only supports the theory you believe and ignore contrary info
Cognitive Dissonance
an uncomfortable tension experienced when our behaviors and attitudes don't match
mental tension over your actions
Cognitive Dissonance Theory
we change our attitudes to match our behaviors to reduce the feel of tension
Freud called it self-serving bias
rationalization
Rationalization
a defense mechanism
Social Norms
perceived rules that identify acceptable behavior
Social Influence Theory
an individuals attitude and behaviors are influenced by the presence or actions of others
Normative Social Influence
we follow others to gain acceptance or avoid disapproval from society
Informational Social Influence
we look for evidence around us to determine what behavior is expected of us
Conformity
process by which people change their attitudes or behaviors to match those of society
Persuasion
can be used to change attitudes and therefore our behaviors
Elaboration Likelihood Model
the likelihood we change our attitudes
two ways: central and peripheral
Central Route to Persuasion
speaker uses facts, figures, and other info to persuade
slower to cause change
lasts longer
mere exposure effect
Peripheral Route to Persuasion
judgements made on someone's/something's appearance or endorsements by celebrity
very fast attitude change
not long lasting
halo effect
Halo Effect
perception is positively influenced by our opinions of a person other than related traits
Foot in the Door Phenomena
agree to a small request, only to be presented with a larger request
often go along with larger request
Door in the Face Phenomena
make an outrageous request that will be refused and follow it up with a smaller request
Solomon Asch and the Line Study
studied conditions that lead to conformity
hypothesis - people in groups more likely to conform
experimental group - 1 participant 8 confederates
control group - just participant
Conditions that Strengthen Conformity
informational social influence
group size (3 or more)
unanimity
admiration
normative social influence
no prior commitments
others observe
culture encourages
Informational Social Influence
when we're unsure now to act, we look for info from others
Normative Social Influence
we want to gain approval and avoid disapproval of society, we follow norms
Spotlight Effect
we believe people are looking at us
Collectivist Society
often communist nations
strive for group harmony
put the group before the individual
Individualistic Society
emphasizes individual achievement
Compliance
giving in to a request that you don't agree with
adapting your actions to another person's wishes
differs from conformity - done to achieve a task
Stanley Milgrim Shock Study (Obedience and Compliance)
hypothesis - 2% of would deliver maximum shock, 66% delivered maximum shock
no teacher wanted to, but they complied with orders
Conditions That Promote Obedience
close proximity
authority figure
prestigious organization
depersonalization - victim is far away
no role models for defiance
Individualism
focuses on a persons unique characteristics, autonomy and personal goals
emphasize self - reliance and independence over group affiliation
Collectivism
people prioritize group goals and needs over personal ones
emphasize unity, interdependence and social harmony
Multiculturalism
recognizes impact of cultural identity, including race, ethnicity and socioeconomic status on an individuals world-view, behavior and mental health
Group Polarization
beliefs grow stronger when we join groups with similar beliefs (confirmation bias, overconfidence phenomena)
Group Think
group is excited to reach a decision, and overlooks potential problems to finish
often done to achcine group consensus
Diffusion of Responsibility
we assume that someone else will step up and help
leads to bystander effect
Bystander Effect
we are less likely to help someone in distress when others are present
Social Loafing
slacking off when working in a group and allowing others to complete the work for us
larger the group the more likely this is to occur
Deindividuation
loss of individually and self-awareness in a large group so we behave in atypical ways
we feel anonymous
Social Facilitation
performing better in front of others
only works if it is something we are good at
False Consensus Effect
assumption that your beliefs or behaviors are accepted by most
aka consensus bias
we want to be right (overconfidence phenomena, confirmation bias)