Community Program Planning, Implementation, and Evaluation 3617

Community as Partner

• Community health promotion
• Fosters community partnerships
—Collaboration with resources and projects

Collaboration

• Teamwork is essential for successful community programs
Barriers
• Differing priorities between stakeholders
• Geographic challenges
• Lack of resources

Community Gatekeepers

• Anyone with impact on community programs
—Paid employees, volunteers, etc.
• Programs should include gatekeepers of all levels
Example
• Group of parents noticing lack of safe play spaces for their children
• They work together to create a safe play space

National Notifiable Diseases

• Certain diseases must be reported
—All states are legally required to report
• Used to monitor, control, and prevent diseases

Community Health Assessment

• Identifies community needs and priorities
• Primary and secondary data collected
• Begins with an assessment of community strengths
• Can be used as a starting point for change

Primary vs Secondary Data

• Primary – windshield surveys, interviews, direct observation
• Secondary – census data, statistics, rankings

Ecological Model

• Recognizes that the same environment may have different impacts on individuals

Individual - Relationship - Community - Societal

CHANGE

• Community Health Assessment and Group Evaluation
• Used to identify strengths and resources
• Guides identification of weaknesses
• Creates strategies to improve community outcomes

Built Environment Assessment Tool Manual

• Provides guideline for assessing built environment
• Homes, schools, workplaces, etc

Built Environment Assessment Tool Manual Core features

• Infrastructure: Roads, intersections, public transit
• Walkability: Paths, sidewalks
• Bikeability: Bike lanes
• Recreational sites: Playgrounds, green spaces
• Food: Grocery stores, farmer’s markets

Steps to Create Community Programs

• Write a situation statement.
• Define goals.
• Identify the audience.
• Craft a clear message.
• Identify incentives for engaging people and organizations.
• Identify outreach methods.
• Develop tools or measures to assess progress.

Evaluation of Community Programs

• Performance measurement
—Collecting data to measure performance
—Considers predetermined goals and if they are met
• Program evaluation
—Looks at program as a whole
—Examines effectiveness of program outcomes

Impact Reports

• Communication of program Evaluation
• Dissemination of information to the community
• Shared through variety of mediums (social media, radio, etc.)

Million Hearts (Community Program)

• Goal: To prevent one million strokes and heart attacks in next 5 years
• EBP strategies for prevention

High 5 Initiative (Community Program)

• Addresses pollution in Chesapeake Bay area

Nurse-Family Partnership (Community Program)

• Focuses on first-time pregnant people
• Provides education, support, and resources