chap 8 - intellectual property rights

Intellectual Property

Products resulting from intellectual, creative processes

Trademarks

Distinctive marks used to identify goods in the market

Service Marks

Distinctive marks used to identify services in the market

Copyrights

Protection for literary or artistic works

Patents

Monopoly rights for inventions, processes, or designs

Trade Secrets

Confidential business information with competitive value

Article I, Section 8 of the Constitution

Legal basis for intellectual property rights in the US

Coca-Cola v. The Koke Co.

Trademark protection for Coca-Cola upheld

Lanham Act of 1946

Statutory protection for trademarks

Trademark Dilution

Protection for famous trademarks against association with similar marks

Headspace v. Podworks

Trademark infringement case involving cannabis concentrate

Starbucks v. Sambuck's Coffeehouse

Trademark infringement case involving coffee-related services

Trademark Infringement

Unauthorized use of a trademark

Strong Marks

Fanciful, arbitrary, or suggestive marks protected without secondary meaning

Generic Terms

Terms that refer to an entire class of products and receive no protection

Trade Names

Indicate part or all of a business's name

Licensing

Permission to use another's intellectual property

Patent Protection

Monopoly rights for inventions, designs, or processes

Patent Infringement

Unauthorized use, sale, or reproduction of a patented invention

Copyright Protection

Protection for literary or artistic works

Copyright Infringement

Unauthorized reproduction or use of copyrighted material

Fair Use

Exception to copyright infringement for certain purposes

International Protection

Agreements and laws for protecting intellectual property globally