She Sells Cell Phones Unit Reviews

"The product should be four inches long and weigh 14 ounces." The preceding statement illustrates

a. grades.

b. standards.

c. warranties.

d. testimonials.

b. standards.

An octane rating of 87 is an example of a

a. grade.

b. guarantee.

c. standard.

d. warranty.

grade.

Light bulbs are made to fit sockets across the U.S. This is an example of which of the following ways that standards are used:

a. To establish uniform, consistent products

b. To indicate where the product will be sold

c. To indicate how much the product will cost

d. To provide consumers with product information

a. To establish uniform, consistent products

Which of the following is a way that grades and standards can be used:

a. To develop product brands

b. To identify employee benefits

c. To determine how products can be used

d. To indicate which media will be used for promotion

c. To determine how products can be used

How does the use of grades and standards affect the buying and selling process?

a. It enables businesses to set high prices on their goods and services.

b. It provides product information on unsafe goods and services.

c. It enables customers to buy without having to inspect each product.

d. It enables salespeople to suggest products without determining customer needs

c. It enables customers to buy without having to inspect each product.

How can salespeople use grades and standards?

a. To set product prices

b. To advertise products

c. To meet customer needs

d. To develop the product mix

c. To meet customer needs

The importance of grades and standards increases as international trade

a. decreases.

b. increases.

c. fluctuates.

d. remains unchanged.

b. increases

Any business that transports goods across state lines must comply with standards set by

a. individual businesses.

b. government agencies.

c. professional organizations.

d. trade associations.

b. government agencies.

Which of the following is usually responsible for grading goods:

a. Government agencies

b. Research organizations

c. Consumer groups

d. Sales representatives

a. Government agencies

Why do many professional organizations develop standards for their members to follow?

a. To create influence

b. To promote product safety

c. To promote group activities

d. To establish control

b. To promote product safety

Which of the following is a source that businesses use to develop standards:

a. Lawyers

b. Suppliers

c. Accountants

d. Advertisers

b. Suppliers

A business specifies that employees must contact a certain number of customers each week. This is an example of __________ standards.

a. time

b. cost

c. quality

d. quantity

d. quantity

Why do businesses want to meet quality standards?

a. To reduce costs

b. To determine how much work must be done

c. To decrease profit

d. To examine how long it takes to get a job done

a. to reduce costs

Which of the following is most likely to result if workers fail to meet time standards:

a. Reduced costs

b. Increased promotion

c. Reduced number of products available

d. Increased quality of products provided

c. Reduced number of products available

Johan routinely wastes company paper and sometimes takes office supplies for personal use. He most likely has a negative effect on which type of standards:

a. Work

b. Time

c. Cost

d. Sales

c. Cost

Melanie must sign 15 new customers up for store credit cards. Which type of standard does this illustrate?

a. Time

b. Quantity

c. Quality

d. Cost

b. Quantity

When products are graded by nongovernment agencies, the grading is

a. occasional.

b. mandatory.

c. periodic.

d. voluntary

d. Voluntary

How food products can be used is generally determined by their

a. grades.

b. traits.

c. labels.

d. brands.

a. grades.

What government agency is usually responsible for rating food products?

a. U.S. Department of Commerce

b. U.S. Department of Agriculture

c. Society of Automotive Engineers

d. Food and Drug Administration

b. U.S. Department of Agriculture

Which of the following is a reason that customers prefer to buy graded products:

a. Graded products usually cost less money.

b. Graded products are easier to find in stores.

c. Graded products meet specific quality standards.

d. Graded products taste better than ungraded products.

c. Graded products meet specific quality standards.

A promise made by the seller to the customer that the seller will repair or replace a product that does not perform as expected is defined as a

a. market.

b. warranty

c. guarantee.

d. strategy.

b. warranty

A customer buys a gaming system and receives a printed warranty card stating the actions the company will take if the system does not work properly. This is an example of a(n) __________ warranty.

a. express

b. full

c. implied

d. limited

a. express

Which of the following is an example of an express warranty:

a. A company sells kitchen blenders in packages that state how the blenders should perform.

b. Television commercials advertise a kitchen blender with a "100% satisfaction guarantee."

c. A salesperson states that if a kitchen blender breaks, the company will replace it.

d. A salesperson describes a blender's superior construction and performance to a customer.

c. A salesperson states that if a kitchen blender breaks, the company will replace it

When customers buy televisions, they expect them to transmit pictures. This is an example of a(n) __________ warranty.

a. full

b. implied

c. express

d. limited

b. implied

A warranty that covers the entire product is known as a(n) __________ warranty.

a. express

b. limited

c. full

d. implied

c. full

Sam's new car came with a warranty that ended after 12,000 miles or one year. The warranty covered major parts. This is an example of a(n) __________ warranty.

a. full

b. implied

c. illegal

d. limited

d. limited

A promise made by the seller to the customer that the seller will refund the customer's purchase price if the product does not perform as expected is defined as a

a. guarantee.

b. recourse.

c. warranty.

d. full warranty.

a. guarantee

In its catalogs, a clothing manufacturer states: "If you are not completely satisfied with any item you buy from us, at any time during your use of it, return it and we will refund your full purchase price." This is an example of a

a. warranty on goods.

b. guarantee on goods and service.

c. guarantee on goods.

d. warranty on service.

c. guarantee on goods.

"Your money back if not satisfied" is an example of a

a. warranty.

b. guarantee.

c. recourse.

d. strategy.

b. guarantee.

Holiday Inn Express uses the slogan "No excuses, guaranteed" as a money-back promise to guests. This is an example of a

a. warranty on goods.

b. guarantee on goods and services.

c. warranty on service.

d. guarantee on service.

d. guarantee on service.

Two characteristics of a good guarantee are that it should be

a. conditional and understandable.

b. conditional and easy to implement.

c. unconditional and understandable.

d. unconditional and difficult to collect.

c. unconditional and understandable.

L.L. Bean promises "100% satisfaction in every way" to those who buy its goods. Items can be returned for refund or credit. This is an example of a(n)

a. unconditional guarantee.

b. conditional guarantee.

c. unconditional warranty.

d. conditional warranty.

a. unconditional guarantee

Which of the following is a purpose of warranties and guarantees:

a. To decrease consumer confidence about purchases

b. To protect the producer and the seller

c. To decrease feedback from customers

d. To avoid a customer-oriented focus for the business

b. to protect the producer and the seller

One way in which customers benefit from warranties and guarantees is

a. a business-oriented focus.

b. feedback from businesses.

c. increased profits.

d. reduced anxiety about purchases.

d. reduced anxiety about purchases.

Giving customers a list of locations at which they can obtain repair or replacement as part of a warranty or a guarantee provides the customer benefit of

a. increased profits.

b. service information.

c. legal recourse.

d. reduced anxiety about purchases.

b. service information

One way in which a business can benefit from warranties and guarantees is

a. free repairs.

b. reduced business standards.

c. a customer-oriented focus.

d. the elimination of product liability.

c. a customer-oriented focus.

Companies that build a reputation for carrying out the terms of their warranties and guarantees generally have higher sales and more repeat customers, which result in

a. unclear standards for the business.

b. decreased feedback from customers.

c. a business-oriented focus.

d. increased profits.

d. increased profits

The Federal Trade Commission has the authority to regulate warranties on any products that sell for more than

a. $15.

b. $25.

c. $1,000.

d. $100.

a. $15

The Magnuson-Moss Warranty Act of 1975 specifies that warranties must be

a. clearly expressed.

b. interpreted.

c. written using complex language.

d. developed by consumers.

a. clearly expressed

Which of the following is an accurate statement about the Magnuson-Moss Warranty Act's regulation of warranties:

a. Implied warranties are not enforceable by law.

b. The law requires all products to have express warranties.

c. The law requires all products to have written warranties.

d. Implied warranties are enforceable by law.

d. Implied warranties are enforceable by law.