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Social psychology
branch of psychology that studies how a person’s thoughts, feelings, and behavior are influenced by the presence of other people and by the social and physical environment.
Sense of self
who you are in relation to others, which is influenced by social, cultural, and psychological experiences.
Person perception
refers to the mental processes we use to form judgements and draw conclusions about the characteristics of other people.
Social norms
the “rules” or expectations for appropriate behavior in a particular social situation.
Social categorization
the mental process of categorizing people into groups based on their shared characteristics.
Implicit personality theory
a network of assumptions or beliefs about the relationships among various types of people, traits, and behaviors.
Attribution
the mental process of inferring the causes of people’s behavior, including one’s own.
Fritz Heider proposed the ___________: suggests how we explain someone’s behavior is the result of either the ________ or the person’s ___________________
attribution theory, situation, disposition/internal characteristics.Â
Fundamental attribution error
we overestimate the impact of the personal disposition and underestimate the impact of the situation.
Attitudes
feelings, based on our beliefs, that predispose our reactions to objects, people, and events.
Attitudes consist of three(3) components:
Emotions, Behaviors, and Cognitions.
Stanford prison experiment demonstrated the powerful influence of
situational roles and conformity to implied social rules and rules.
Cognitive Dissonance
unpleasant state of psychological tension (dissonance) resulting from two inconsistent thoughts or perceptions. (Cognitions)
Cognitive dissonance is the main reason why
we rationalize things because we want to reduce the discomfort (dissonance) we feel when our thoughts (cogntiions) are inconsistent with our actions. Ex: “sour grapes” rationalization.
Conformity
adjusting opinions, judgements, and behaviors so that they match those of others or the norms of a social group or situation.
Conformity takes place more often in
collective cultures as opposed to individualistic cultures.
Reasons why we conform:
You are strongly attracted to a group and want to be a member of it.
Your opinion is not the majority (involves at least 4 or 5 who are in agreement.)
It is difficult to speak out in front of a group.
Normative Social Influence
influence resulting from a person’s desire to gain social acceptance and approval or avoid disapproval
Informational Social Influence
Influence resulting from a person’s willingness to accept other’s opinions about reality because we want to be correct but are uncertain or doubt our own judgmentÂ
Solomon Asch:
famous research on conformity.Â
Solomon Asch- His research was designed to answer a straightforward question:
Would people still conform to the group if the group opinion was clearly wrong?
Milgram’s famous shock experiments. - 1
Most complied to the very last shock
Milgram’s famous shock experiments. - 2
People seemed to comply because orders were given by a legitimate authority figure.
Milgram’s famous shock experiments. - 3
Some did stop but only when teachers observed others refusal.
Milgram’s famous shock experiments. - 4
More likely to give shocks when teachers and learner were in separate rooms.
Ultimately two-thirds of the subjects continued to administer shocks all the way to the
full 450-volt level despite hearing protests from the learner in another room.
In Milgram's obedience experiments, all of the following had a strong influence on the participants willingness to obey the experimenter: 1
A previously well-established framework to obey
In Milgram's obedience experiments, all of the following had a strong influence on the participants willingness to obey the experimenter: 2
Gradual, repitive escalation of the task
In Milgram's obedience experiments, all of the following had a strong influence on the participants willingness to obey the experimenter: 3
Experimenter’s behavior and/or reassurance
In Milgram's obedience experiments, all of the following had a strong influence on the participants willingness to obey the experimenter: 4
Physicial and psychological separationÂ
A great deal of conformity and obedience begins with the
foot-in-the-door phenomenon: if you first agreed to a small request, you would later comply with a larger request.
Social facilitation
stronger performance on easy or well learned tasks in the presence of others (as well as poorer performance on difficult tasks.)
Social Loafing
Phenomenon when people in a group exert less effort than they would if working independently
Social striving
phenomenon when people tend to work harder when they are in groups than when they are alone.
Deindividuation
abandon self-awareness and self-restraint in anonymous group situations. Key is feeling both aroused and anonymous.
Group polarization
groups that share opinions, ideas and attitudes become more extreme over time.
Prejudice
means “prejudgment” a negative attitude toward a specific social group
Stereotypes
a generalized belief about a group of people. Often underlie prejudicial emotions.
Once formed, stereotypes
are very hard to change. Then result in stereotyped thinking.
Discrimination
unjustifiable negative behavior toward a group or its members. Ultimately, when prejudice is displayed behaviorally.
Research indicates there is no evidence that prejudicial attitudes can be changed due to
the ingroup-outgroup phenomenon.
Ethnocentrism
the belief that one’s culture or ethnic group is superior to others.
The cross-race effect (other-race effect, cross-race bias; own-race bias)
the tendency to recall faces of one’s own race more accurately than faces of other races.
Scape goat theory
a theory that prejudice offers an outlet for anger by providing someone to blame.
Blaming the Victim (Victim blaming)
tendency to blame an innocent victim of misfortune for having caused the problem or not avoiding it
Just-world hypothesis
 belief that the world is just, that people get what they deserve and deserve what they get, and the world needs to be “fair”. “Victims of the world deserve to suffer.”
Hindsight bias
the tendency to overestimate one’s ability to have foreseen or predicted the outcome of an event. Ex: telling someone else a bad event was obviously going to happen.
Self-serving bias
the tendency to attribute successful outcomes of one’s own behavior to internal causes and unsuccessful outcomes to external/situational causes.
Psychologists refer to the tendency to perceive others in terms of two basic social categories
the in-group and the out-group
The social group to which a person belongs is called ____________ and the social group to which a person does not belong is the ___________
ingroup, outgroup
 We see members of the “out-group” as similar to one another, referred to as
The Out-group homogeneity effect.
In-group bias
the tendency to judge the behavior of the in-group members favorably and out-group members unfavorably.
In-group bias may cause one to believe their in-group is
Heterogenous: dissimilar or diverse, diverse in character or content.
The Psychology of Attraction and Liking (in Western cultures)
1. Proximity: geographic nearness/familiarity.
Mere exposure effect: when we are repeatedly exposed to something or someone (novel stimuli) our liking to them/it increases
2. Physician= Attractiveness
3. Similarity (Less important in some Eastern cultures.)
“Feel good, do good” effect:
people who feel good, (happy, successful, fortunate, etc.) are more likely to help others.
The following increase the likelihood of bystanders to help:
- feeling guiltyÂ
- seeing others who are willing to help
- piercing the person as deserving help
- knowing how to help
- a personalized relationshipÂ
Reciprocity norm
expectation that we should return help to those who help us. The rule of reciprocity simply if someone gives you something or does you a favor, you feel obligated to return the favor.Â
Altruism
 the unselfish regard for the welfare of others
The Rule of commitment norm:
once you make a pubic commitment, there is psychological and interpersonal pressure on you to behave consistently with your earlier commitment. Ex: foot-in-the-door
Bystander effect
when someone is less likely to give aid because others are present. Assume someone else will do it or if no one does anything, you don’t as well.
Diffusion of responsibility
phenomenon in which the presence of other people makes it less likely that any individual will help someone in distress because the obligation to intervene is shared among all the onlookers.