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104 Terms
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identity management Systems
-Support the or organizations security and authorizations policies. -Include business process and technologies for identifying valid users of systems & what they are allowed to access/change.
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Authentication
The ability to know that a person is who he or she claims to be. -a method of confirming users identities.
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Authorization
determines which actions, rights, or privileges the person has, based on his or her verified identity
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User ID
Combination of numbers, characters and symbols used to identify a person as a legitimate user of a system
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Password
Combination of numbers, characters and symbols used to authenticate a user and allow access to specified system recourses.
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Passphrase
Series of characters that is longer than a password but is still easy to memorize.
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Password management applications
Allow users to store username and password, along with other account details.
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Cognitive Password (security question )
Requires user to answer a question to verify their identity.
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Two factor authentication
User must provide two means of identification such as a physical token plus a data item
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Token
small electronic devices that change user passwords automatically
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Smart Card
A device that is around the same size as a credit card, containing embedded technologies that can store information and small amounts of software to perform some limited processing
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Terminal resource security
Software feature that erases the screen and signs the user off automatically after a specified length of inactivity
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Biometrics
Systems that read and interpret individual human traits to enhance security measures.
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Firewall
hardware and software placed between an organization's internal network and an external network to prevent outsiders from invading private networks
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Intrusion detection systems
Monitor hot spots on corporate networks to detect and deter intruders. Examine events as they are happening to discover attacks in progress.
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Anti-malware software
prevents, detects, and removes malware, including computer viruses, computer worms, Trojan horses, spyware, and adware
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Unified threat management systems
Combination of security tools including firewalls, intrusion detection systems, VPN's, web content filtering, and anti-spam SW
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Encryption
Process of converting readable data into unreadable characters to prevent unauthorized access.
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Digital certificate
Data file or electronic document used to establish the identity of users and electronic assets for protection of online transactions
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Public key infrastructure
The use of public key encryption
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Blockchain
A type of distributed ledger, consisting of blocks of data that maintain a permanent and tamper-proof record of transactional data
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Fault-tolerant computer systems
Systems redundant hardware, software and power supply components that create and environment that provides continuous uninterrupted service
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Security outsourcing
using managed security service providers (MSSPs)
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Cloud computing security
accountability and responsibility for privacy and security reside with the Cloud user, although the Cloud provider is actually doing the hosting
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Security of mobile computing devices
must be secured like other in-house, non-mobile resources against malware, theft, accidental loss, unauthorized access, and hacking attempts
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Enterprise applications
systems that span functional areas, focus on executing business processes across the business firm, and include all levels of management
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Enterprise resource planning systems (ERP)
integrate all departments and functions throughout an organization into a single IT system (or integrated set of IT systems) so that employees can make enterprise wide decisions by viewing enterprise wide information on all business operations
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ERP Software
built around thousands of predefined business processes that reflect best practices
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Best Practices
the most successful solutions or problem-solving methods for consistently and effectively achieving a business objective
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Legacy System
A system that has been in existence for a long time and that continues to be used to avoid the high cost of replacing or redesigning it.
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Supply Chain
an integrated network consisting of an organization, its suppliers, transportation companies, and brokers used to deliver goods and services to customers
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Upstream
a firms supplies, suppliers suppliers, processes for managing relationships with them
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Transformation -Company internal supply chain
processing of materials/resources into semi-finished and finished products/services thru your organizations own production process.
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Downstream
Organizations and process responsible for delivering products to customers.
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Just in Time strategy
Components arrive as they are needed Finished goods shipped after leaving assembly line
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Supply chain visibility
the ability to view all areas up and down the supply chain in real time
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Bullwhip effect
occurs when distorted product-demand information ripples from one partner to the next throughout the supply chain
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Push based model
Schedules based on forecasts or best guesses of demand
-products are pushed to customers
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Pull-based model
Customer orders trigger events in supply chain
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Customers touch points
a method of interaction with a customer (phone, email,)
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Cross selling
selling additional(complementary) products or services to an existing customer
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UP-selling
increasing the value of the sale
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Automation call distribution
a phone switch routes inbound calls to available agents
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Predictive dialing
automatically dials outbound calls and when someone answers, the call is forwarded to an available agent
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Interactive voice response
directs customers to use touch-tone phones or keywords to navigate or provide information
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call scripting systems
access organizational databases that track similar issues or questions and automatically generate the details to the customer service rep who can then relay them to the customer
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web based self service
allows customers to use the web to find answers to their questions or solutions to their problems
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Operational CRM
Customer-facing applications such as sales force automation, call center and customer service support, and marketing automation
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Analytical CRM
supports back-office operations and strategic analysis and includes all systems that do not deal directly with the customers
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Personalization
when a company knows enough about a persons likes and dislikes that it can fashion offers that are more likely to appeal to that person.
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customer lifetime value
Difference between revenues produced by a specific customer and the expenses for acquiring and servicing that customer minus the cost of promotional marketing over the lifetime of the customer relationship
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E-commerce
use of the internet and web to transact business
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Brick and mortar
operates in a physical store without an Internet presence (B2C)
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Clicks and mortar
a business that operates both physically and and online
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Pure play
a business that operates on the internet only
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Clicks and bricks
traditional pure-play (online only) companies that are trying to capture the advantages of face-to-face commerce in small, cost-effective physical locations
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showrooming
Checking out merchandise and prices in a retail showroom but buying from an online-only
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webrooming
the practice of examining products online and then buying them in a store
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market entry costs
costs merchants must pay to bring goods to market
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price transparency
the ease with which consumers can find out the variety of prices in a market
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cost transparency
the ability to find out the actual cost to the merchant
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Information Density
the total amount and quality of information available to all market participants
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Information Asymmetry
exists when one party in a transaction has more information that is important for the transaction than the other party
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Search Costs
the effort required to find suitable products
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Transaction Costs
the costs of participating in a market
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Menu Costs
cost to the merchant/seller to change prices or offerings.
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price discrimination
selling the same good at different prices to different buyers
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Dynamic pricing
pricing of items based on real-time interactions between buyers and sellers that determine what an item is worth at any particular moment
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Disintermediation
the removal of organizations or business process layers responsible for certain intermediate steps in a value chain
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B2C
businesses sell to consumers
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E-shop
an online store
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e-mall
consists of a number of e-shops; serves as a gateway (portal) through which a consumer can access multiple e-shops
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menu driven pricing
company sets the price that customers pay
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Reverse pricing
consumer specifies the price he/she is willing to pay, the company can accept or reject it
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Forward auction
Sellers use the site as a selling channel to many buyers and the highest bid wins
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E-government
involves the use of internet technologies to transform government by improving the delivery of services and enhancing the quality of interaction between the citizen consumer and the various branches of government.
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M-commerce
use of wireless mobile devices for purchasing goods and services
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e-TAILER
on line retailer, sells products
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Service provider
sells services on line
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Content provider
provides digital content such as news, music, other types of intellectual property
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Portal
provides initial entry point to the web along with specialized content and other services
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Transaction broker
processes on-line sales transactions in return for a fee
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Market creator
creates a digital environment where buyers and sellers can meet, display products, search for products, and establish prices
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Community provider
provides an on-line meeting place where people with similar interests can communicate and find useful information
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Sales
earn income by selling goods, information or services
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Subscription
charge a subscription fee for access to material or charge for a membership.
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Free/Fremium
offer basic services or content for free, but charge a premium for advanced or special features
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Transaction fee
A company receives a fee for executing a transaction
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Affiliate
receive a referral fee % of the sale/revenue when they refer a visitor to another site
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Advertising
users are exposed to advertisements on the web
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Banner ads
a box running across a web page with an advertisement and link to a company’s web site
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Pop-up ad
a small web page or box containing an ad that appears over the page you are viewing
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Pop-under ad
a form of pop-up ad that users do not see until they close the current web screen
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Spot leasing
a space on a web site or search engine that is leased for a specific amount of time to show an ad to anyone who visits that page
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Sponsored links
links that appear at the top or side of search engine results that are paid for by a company
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Viral marketing
a technique that induces users or web sites to pass on a marketing message; a word-of-mouth type of advertising
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Wisdom of crowds
based on concept that large numbers of people can make better decisions about topics and products than a single person
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Crowdsourcing
where firms offer incentives to customers for solving a problem or coming up with an idea
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Prediction markets
peer-to-peer betting markets on specific outcomes (elections, sales figures, designs for new products) – customer places bets or votes for or against specific outcomes
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Crowd-funding
organized web sites where individuals can ask for direct financial contributions from family, friends, and others to help fund some type of venture