Classical condtioning
people and animals can learn to associate neutral stimuli with stimuli that produce reflective, involuntary responses, and will learn to respond to new stimulus
Ivan Pavlov
US - food (elicits natural response)
UR or UCR - salivation (involuntary response)
CR became CS when bell stimulated salivation
extinction
when CS no longer elicits the CR
spontaneous recovery
when CR has been extinguished, the response briefly reappears upon presentation of CS
generalization
the tendency to respond in the same way to different but similar stimuli
John B. Watson and Rosalie Rayner
Little Albert Experiment
aversive conditioning - pairing negative stimulus with behavior
learned taste aversion
avoidance of food after negative expirience
salient
easily noticable
John Garcia and Robert Koelling
experiment on association with rats
Operant Conditioning
kind of learning based on the association of consequences with ones behavior
coined by B.F Skinner
Edward Thorndlike
law of effect - he called it instrumental learning
if consequence is pleasant the stimulus response will be strengthened, likelihood for behavior to increase
if consequence is negative SR will decrease making behavior less likely to occur
B.F Skinner
Skinner Box - used in research of animal learning
reinforcement - anything that makes behavior more likely to occur
positive reinforcement - adding something pleasant
negative reinforcement - removing something negative
escape learning
allows one terminate an aversive stimulus
avoidance learning
enables on to avoid the unpleasant stimulus altogether
positive punishment
adding something unpleasant
negative punishment
removing something pleasant
shaping
reinforces the steps used to reach thhe desired behavior
chaining
being taught to perform a number of responses successively in order to get reward
reinforcement schedules
number of responses made - ratio
passage of time - interval
either constant (fixed) or changing (interval)
contingency model
Robert Rescorla
A is contingent upon B when A depends upon B
Observational Learnng
observation and imitation
Albert Bandura
Latent Learning
learning that becomes obvious only once a reinforcement is given for demonstrating it
Edwards Tolman
Insight Learning
when one suddenly realizes how to solve a problem
Wolfgang Kohler