Procedure; Albert's initial emotional responses were tested by confrontation with things such as a white rat, a rabbit, a dog, masks and a sudden loud noise (hammer on steel bar)
Findings; Albert never showed any fear to objects before conditioning, after the bar was struck "the child started violently" (Watson and Rayner 1920)
Procedure; Albert was shown a white rat and as he reached for the rat the bar was struck twice (joint stimulation)
Findings; Albert jumped forward and buried his head on the table, 2nd time, he whimpered
Procedure; Albert was shown the rat with no sound to test the effectiveness of the previous session, he was then exposed to joint stimulation (five times)
Findings; Albert stared at the rat until he was encouraged to reach for it but then withdrew his hand, this caution was not displayed with the control object (wooden blocks)
Procedure; examined whether the learned link could be applied to to other objects, Albert was shown the rat, wooden blocks, the rabbit, the dog, a seal fur coat, cotton wool and Watson's hair
Findings; Albert showed fear towards the rat (retained conditioned response), same fear response shown to the rabbit, the dog and fur coat, but no extreme reaction to Watson's hair
Procedure; used joint stimulation in a new environment (large, light lecture room with four people), Albert was placed on a table in the centre of the room
Findings; Albert's reactions to the rat, rabbit and dog were less extreme, after exposure to joint stimulation, the fear responses were stronger, the reaction remained the same toward the wooden blocks
Procedure; Albert had been to the lab in the interim but had had no emotional tests, Albert's reaction was trialled with a Santa mask, fur coat, the rat, the rabbit, the dog and the wooden blocks
Findings; Albert's reaction to furry objects was less extreme but he still avoided them and occasionally cried
- high control
high internal reliability (consistency)
- wooden blocks
validity (acted as a control)
- video evidence
empirical + objective evidence
- small sample
androcentric
cannot be generalised
age bias
- artificial
lacks ecological validity (accuracy)
- recording fear
researcher bias (used their own opinion to determine the resultant behaviour)
- confidentiality
Albert is a pseudonym
- protection from physical harm
- consent
parental consent
- debrief
parent was debriefed
- consent
participant did not consent
- protection from psychological harm
created a phobia
- confidentiality
videoed the study
- withdraw
participant did not have the verbal capacity to withdraw