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Minority Influence
the case where a minority of group members influence the behavior or beliefs of the majority
Injunction norms
peopleās perceptions of what behaviors are approved or disapproved of by others
Foot-in-the-door technique
social influence strategy in which getting people to agree first to a small request makes them more likely to agree later to a second larger request
Informational social influence
relying on other people as a source of information to guide our behavior, which leads to conformity because we believe that otherās interpretation of an ambiguous situation is correct
social norms
the implicit or explicit rules a group has for the acceptable behaviors, values, and beliefs of its members
conformity
a change in oneās behavior due to the real or imagined influence of other people
normative social influence
going along with what other people do to be liked and accepted by them, which leads to public conformity with the groupās beliefs and behaviors but not always private acceptance of them
descriptive norms
peopleās perceptions of how people actually behave in given situations, regardless of whether the behavior is approved or disapproved of by others
social impact theroy
the idea that conforming to social influence depends on the groupās importance, its immediacy, and the number of people in the group
Propaganda
a deliberate, systematic attempt to advance a cause by manipulating mass attitudes and behaviors, often through misleading or emotionally charged information
public compliance
conforming to other peopleās behavior publicly without necessarily believing in what the other people are doing or saying
Obedience
a change in oneās behavior due to the direct influence of an authority figure
Private acceptance
Conforming to other peopleās behavior out of a genuine belief that what they are doing or saying is right
Idiosyncrasy credits
the tolerance a person earns, over time, by conforming to group norms; if enough credits are earned, the person can, on occasion, deviate from the group without retribution
Door-in-the-face technique
social influence strategy in which first asking people for a large request that they will probably refuse makes them more likely to agree later to a second, smaller request
social facilitation
when people are in the presence of others and their individual performance can be evaluated, the tendency to perform better on simple tasks and worse on complex tasks
groupthink
a kind of decision process in which maintaining group cohesiveness and solidarity is more important than considering the facts in a realistic manner
relationship-oriented leaders
leaders who are concerned more with workersā feelings and relationships
tit-for-tat strategy
a means of encouraging cooperation by at first acting cooperatively but then always responding the way your opponent did (cooperatively or competitively) on the previous trail
group polarization
the tendency for groups to make decisions that are more extreme than the initial inclination or their members
contingency theory of leadership
the idea that the effectiveness of a leader depends both on how task- or relationship-oriented the leader is and on the amount of control the leader has over the group
task-oriented leaders
leaders who are concerned more with getting the job done than with workersā feelings and relationships
integrative solution
a solution to a conflict whereby the parties make trade-offs on issues, with each side conceding the most on issues that are unimportant to it but important to other side
great person theory
the idea that certain key personality traits make a person a good leader, regardless of the situation
transformational leaders
leaders who inspire followers to focus on common, long-term goals
group cohesiveness
qualities of a group that bind members together and promote liking between them
transactive memory
the combined memory of a group that is more efficient than the memory of the individual members
negotiation
a form of communication between opposing sides in a conflict in which offers and counteroffers are made, and a solution occurs only when both parties agree
social loafing
when people are in the presence of others and their individual performance cannot be evaluated, the tendency to perform worse on simple or unimportant tasks but better on complex or important tasks
transactional leaders
leaders who set clear, short-term goals and reward people who meet them
social roles
share expectations in a group about how particular people are supposed to behave
deindividuation
the loosening of normal constraints on behavior when people canāt be identified (such as when they are in a crowd)
Process loss
any aspect of group interaction that inhibits good problem solving
group
two or more people who interact and are interdependent in the sense that their needs and goals cause them to influence each other
social dilemma
a conflict in which the most beneficial action for an individual will, if chosen by most people, have harmful effects on everyone
passionate love
an intense longing we feel for a person, accompanied by physiological arousal
attachment styles
the expectations people develop about relationships with others based on the relationship they had with their primary caregiver when they were infants
propinquity effect
the finding that the more we see and interact with people, the more likely they are to become our friends
comparison level for alternatives
peoples expectations about the level of rewards and costs they would receive in alternative relationship
mere exposure effect
the finding that the more exposure we have to a stimulus, the more apt we are to like it
halo effect
a cognitive bias by which we tend to assume that an individual with one positive characteristic also possesses other (even unrelated) positive characteristics
exchange relationships
relationships governed by the need for equity (ex, for an equal ratio of rewards and costs)
companionate love
the feelings of intimacy and affection we have for someone that are not accompanied by passion or physiological arousal
investment model
the theory that peopleās commitment to a relationship depends not only on their satisfaction with the relationship, but also on how much they have invested in the relationship that would be lost by ending it
equity theory
the idea that people are happiest with relationships in which the rewards and costs experienced by both parties are roughly equal
communal relationships
relationships in which peopleās primary concern is being responsive to the other personās needs
avoidant attachment style
an attachment style characterized by difficulty developing intimate relationships because previous attempts to be intimate have been rebuffed
comparison level
peopleās expectations about the level of rewards and costs they are likely to receive in a particular relationship
anxious/ambivalent attachment style
an attachment style characterized by a concern that others will not reciprocate oneās desire for intimacy, resulting in higher-than-average levels of anxiety
secure attachment style
an attachment style characterized by trust, a lack of concern with being abandoned, and the view that one is worthy and well liked
social exchange theory
the idea that peopleās feelings about a relationship depend on their perceptions of its rewards and costs, the kind of relationship they deserve, and their chances for having a better relationship with someone else