Prosocial Behavior and Helping Relationships

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Flashcards covering key concepts related to prosocial behavior, helping relationships, and factors influencing helping behavior.

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14 Terms

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Kin selection

The idea that we are more likely to provide help to family members.

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Social responsibility norm

The expectation that people will help those who are unable to help themselves.

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Reciprocity norm

The principle that people will help those who have helped them.

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Direct reciprocity

Helping when you are helped.

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Indirect reciprocity

Helping without the expectation that the beneficiary will repay the favor.

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Signaling theory

The notion that behaving generously implies other favorable characteristics and contributes to the public good.

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Norm of fairness (equity theory)

The motivation to preserve or increase equity in social relationships.

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Public goods dilemmas

Situations where individual contributions to a shared resource can lead to collective benefit.

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Recipient characteristics

Factors related to the person receiving help that influence the likelihood of providing assistance.

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Urban overload hypothesis

The theory that in urban environments, the large number of people can lead to individuals feeling overwhelmed and less likely to help.

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Bystander effect

The phenomenon where the greater the number of bystanders who witness an emergency, the less likely any one of them is to help.

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Prosocial behavior

Behavior intended to help others.

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Cultural influences

The impact of cultural values and norms on the likelihood of helping behavior.

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Gender influences on helping

Men are often seen as chivalrous and heroic in helping, while women are perceived as more nurturing.