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persuasive
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Persuasion
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persuasion
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PERSUASION
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Persuasion
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Persuasion
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Persuasion
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Persuasive writing
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Persuasive essay
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Persuasion Concepts
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Persuasion Final
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Attitudes and Persuasion
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Attitude & Persuasion
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Persuasive Techniques
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Persuasive devices
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the psychology of persuasion
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smooth persuit + saccades
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persuasive
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Persuasive Techniques
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1. to apply for (a job/a position/a vacancy) v. – откликнуться (на вакансию) an employee n. - сотрудник 2. a jobseeker n. – соискатель 3. a profile n. – профиль, анкета 4. an applicant n. – заявитель, кандидат 5. an employer n. – работодатель 6. a headhunter n. – менеджер по подбору персонала 7. an HR (Human Resources) manager n. – менеджер по персоналу 8. to hire/to employ/to recruit/to take on v. – нанять 9. to fill (a position/a vacancy) v. – закрыть (вакансию (сотрудник нанят) 10. to require v. – требовать 11. to look/to hunt for (a job) v. – искать (работу) 12. negotiation n. – ведение переговоров 13. patience n. - терпеливость 14. accounting n. – бухгалтерский учет 15. flexibility n. – гибкий подход к работе 16. persuasion n. – умение убеждать 17. an entry-level position n. – должность начального уровня 18. to deal with v. – заниматься, иметь дело с 19. to be a good fit v. – хорошо подходить 20. to graduate from university v. – выпуститься из университета 21. to get on with v. – ладить с 22. to be eager v. – стремиться, очень хотеть 23. to handle v. – справляться 24. to do sth with flying colours v. – делать что-то блестяще 25. subordinate n. – подчиненный 26. span of control n. – диапазон/сфера контроля 27. to appoint v. – назначить на должность 28. to promote v. – продвигать, повышать (по должности) 29. to head v. – возглавлять 30. to be responsible for/to have responsibility for v. – нести ответственность за что-то/быть ответственным за 31. to supervise v. – контролировать, курировать 32. to run a company v. – управлять компанией 33. the Board of Directors/the Board n. – Совет Директоров 34. chairman n. – председатель Совета Директоров 35. executive n. – руководитель 36. chain of command n. – система подчинения, субординация 37. head office n. – головной офис/главное подразделение 38. hierarchy n. – иерархия 39. shareholder n. – акционер 40. Marketing Dept. n – Отдел продаж 41. Finance Dept. n – Финансовый Отдел 42. Personnel or Human Resources (HR) Dept. n – Отдел Кадров 43. Production Dept. n – Производственный Отдел 44. accommodation n. – место проживания 45. to arrive v. – прибывать 46. to board v. – совершать посадку 47. to cancel v. – отменять 48. charge n. – плата, сбор 49. to check-in v. – проходить регистрацию 50. to close a deal v. – заключить сделку 51. to declare v. – декларировать 52. to delay v. – откладывать 53. to establish (relations) v. – устанавливать (связи) 54. expense n. – расход, счет 55. to figure out v. – выяснять 56. to find out v. – выяснять 57. flight n. – рейс 58. to forbid v. – запрещать 59. goal n. – цель 60. to interact v. – взаимодействовать 61. mutual (success) adj. – взаимный, совместный, общий 62. networking n. – налаживание связей 63. prospect n. – потенциальный клиент 64. to reduce v. – уменьшать 65. to restrict v. – ограничивать 66. regulations n. pl. – правила 67. aisle seat n. – место у прохода 68. appropriate adj. – соответствующий 69. arrivals n. – зал прилета 70. boarding pass n. – посадочный талон 71. to book/ reserve v. – бронировать 72. carry-on luggage n. – ручная кладь 73. check-in desk n. – стойка регистрации 74. check-in luggage n. – багаж, подлежащий сдаче 75. to check-out v. – выезжать из отеля 76. connecting flight n. – стыковочный рейс 77. direct flight n. – прямой рейс 78. domestic flight n. – внутренний рейс 79. international flight n. – международный рейс 80. flight attendant n. – стюардесса 81. currency n. – валюта 82. customs duty n. – таможенная пошлина 83. customs n. – таможня 84. to depart v. – отправляться 85. departures n. – зал вылета 86. (departure) gate n. – выход на посадку 87. destination n. – место назначения 88. hotel amenities n. – услуги отеля 89. itinerary n. – план (поездки), распорядок 90. to land v. – приземляться 91. legislation n. – законодательство 92. to sign v. – подписывать 93. to take off v. – взлетать 94. twin room n. – двухместная комната с двумя кроватями 95. single room n. – одноместная комната 96. double room n. – двухместный номер с одной кроватью 97. to weigh v. – взвешивать 98. luggage claim n. – зона выдачи багажа 99. luggage tag n. – бирка на багаж 100. return/round ticket n. – билет в оба конца 101. single/one-way ticket n. – билет в один конец 102. scales n. pl. – весы 103. security check n. – зона досмотра 104. to be in/under the spotlight idiom – быть в центре внимания 105. to bend over backwards idiom – стараться изо всех сил, лезть из кожи вон 106. to boost one’s career v. – способствовать росту карьеры 107. to bring sth to life idiom – оживить что-либо, вдохнуть жизнь во что что-либо 108. career advancement n. – карьерный рост 109. to catch someone off guard idiom – застать кого-то врасплох 110. compelling adj. – убедительный, привлекательный, захватывающий 111. competitive edge n. – конкурентное преимущество 112. to do one’s homework idiom - разобраться в ч.-либо прежде, чем приступить; быть заранее тщательно подготовленным и информированным о чем-либо, особенно перед каким-либо процессом, действием 113. to draw attention v. – привлечь внимание 114. elephant in the room idiom – проблема, которая намеренно игнорируется 115. to get one’s point across idiom – донести свою точку зрения 116. to go extra mile idiom – приложить дополнительные усилия 117. hone/sharpen/strengthen a skill v. – оттачивать, совершенствовать навык 118. in-demand adj. – востребованный 119. interlocutor n. – собеседник 120. to overwhelm the audience v. – перегружать аудиторию 121. to pitch (a product, a project etc.) v. – продвигать 122. to put/lay all cards on the table idiom – раскрыть все карты 123. rule of thumb idiom – практическое, эмпирическое правило 124. soaring career n. – быстро развивающаяся карьера 125. twist one’s arms idiom – принуждать, давить, заставлять 126. template n. – шаблон 127. font size n. - размер шрифта 128. shortcut n. – сочетание клавиш 129. margins n. pl - поля 130. tab n. - вкладка 131. bold/italics - жирный шрифт/курсив 132. alignment n. - выравнивание 133. underwhelming adj. - невпечатляющий 134. condition n. – условие 135. order n. – заказ 136. quantity n. – количество 137. item n. – предмет/элемент 138. discount n. – скидка 139. proposal n. – предложение 140. supplier n. – поставщик 141. ballpark figure n. – примерная цифра 142. delivery n. – доставка 143. terms of payment – условия платежа 144. to clash v. – сталкиваться 145. to get your (own) way – добиваться своего 146. collaboration n. – сотрудничество 147. misconception n. –ошибочное мнение 148. profitability n. – прибыльность/рентабельность 149. quarrel n. – ссора 150. currency fluctuations – колебания валюты 151. exchange rate – курс обмена 152. deferred payment – отложенный платеж (в рассрочку) 153. benefit n. – выгода, польза 154. competition n. – конкуренция 155. consumer n. – потребитель 156. costs n.pl. – расходы 157. income n. – доход 158. revenue n. – выручка 159. trade n. – торговля 160. accountability n. – подотчетность, учет 161. collateral n. – гарантия, поручительство, имущественный залог 162. creditworthiness n. – кредитоспособность, платежеспособность 163. debt n. – долг, заем, долговое обязательство 164. fee n. – плата, взнос 165. indebtedness n. – задолженность, долговое обязательство 166. interest rate n. – процентная ставка 167. living cost n. – стоимость жизни, прожиточный минимум 168. mortgage n. – ипотека 169. venture n. – предприятие 170. wealth n. – богатство, состояние 171. to withdraw v. – выводить средства, снимать деньги со счета 172. assets n. pl. - активы 173. balance sheet n. – балансовый отчет (ведомость) 174. entity n. – организация, юридическое лицо 175. equation n. – балансовое уравнение 176. equity n. – собственный капитал 177. excise duties – акцизные сборы 178. financial statements – финансовая отчетность 179. insolvency n. - неплатежеспособность 180. invoice n. – счет-фактура 181. journal n. – журнал учета 182. ledger n. – бухгалтерская книга 183. liability n. – обязательство (долг) 184. loan n. - заём 185. loss n. – убыток 186. profit n. - прибыль 187. net profit – чистая прибыль 188. tax n. – налог 189. to fill in returns v. – заполнять декларации (налоговые) 190. trial balance – предварительный баланс 191. goodwill n. – доброжелательность 192. grievance n. – повод для недовольства, обида 193. superiors n. – начальство 194. to facilitate v. – способствовать 195. to launch v. – запускать (новый продукт, проект) 196. turnover n. – оборот 197. vendor n. – продавец 198. entrepreneurship n. – предпринимательство 199. (single) ownership n. – единоличное владение 200. trademark n. – товарный знак
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WORLD HISTORY SEMESTER EXAM STUDY GUIDE UNIT 5: WORLD WAR I & THE RUSSIAN REVOLUTION Assassination of Archduke Franz Ferdinand Murder of Austria-Hungary's heir that triggered WWI. Militarism Building up armed forces. Alliances Agreements to defend one another. Imperialism Expanding power through colonies. Nationalism Strong pride in one's nation. Schlieffen Plan Germany's plan to defeat France quickly. Total War Using all national resources for war. New Military Technology Machine Gun Rapid-fire weapon. Tank Armored combat vehicle. Airplane Used for scouting and attacks. Poison Gas Chemical weapon. Propaganda Information used to influence people. Lusitania British ship sunk by Germany. Treaty of Versailles Peace treaty ending WWI. League of Nations Organization created to keep peace. War Communism Government control of Russia's economy. USSR Communist state formed in 1922. Stalin Soviet dictator who expanded government control. UNIT 6: RISE OF DICTATORS & WORLD WAR II Fascist Government led by a dictator. Totalitarian Government with total control. Authoritarian Government limiting freedoms. Communist Government controls the economy. Benito Mussolini Fascist dictator of Italy. Five-Year Plan Stalin's industrial program. Adolf Hitler Leader of Nazi Germany. Nazi Party Hitler's political party. Final Solution Nazi plan to kill Europe's Jews. Hyperinflation Extreme rise in prices. Aggression and Instability Countries used force to gain land. Appeasement Giving in to avoid war. Nazi-Soviet Pact Germany and USSR agreed not to fight. Pearl Harbor Attack that brought the U.S. into WWII. Blitzkrieg Fast attack using tanks and planes. D-Day Allied invasion of Normandy. Franklin D. Roosevelt U.S. president during WWII. Winston Churchill British prime minister during WWII. Dwight Eisenhower Commander of the D-Day invasion. Manhattan Project Program that developed the atomic bomb. UNIT 7: ASIA, AFRICA, & THE MIDDLE EAST Mandate System League of Nations control over territories. Israel Jewish state created in 1948. Palestine Region claimed by Arabs and Jews. Jerusalem Holy city claimed by both sides. Golan Heights Strategic land captured from Syria. Sinai Peninsula Egyptian land occupied after war. Arab-Israeli Conflict Long struggle between Israel and Arab nations. Palestinian Refugees (Where?) Many fled to nearby Arab countries. Palestinian Refugees (Effects) Created long-term tensions. MIDDLE EAST Iran-Iraq War Eight-year war between Iran and Iraq. Persian Gulf War War to free Kuwait from Iraq. Islamic Revolution Iran became an Islamic republic. Soviets in Afghanistan Soviet invasion in 1979. Taliban Islamic group that ruled Afghanistan. The Iraq War U.S.-led invasion of Iraq. Syrian Civil War War between Syria's government and rebels. Al Qaeda and September 11 Attacks Terrorist attacks on the U.S. in 2001. War in Afghanistan U.S. war against terrorism. ISIS Extremist group that seized territory. AFRICA Berlin Conference European powers divided Africa. Britain Controlled large African colonies. Belgium Ruled the Congo. Germany Held several African colonies. African Independence Freedom from colonial rule. African National Congress (ANC) Group that fought apartheid. Pan Africanist Congress (PAC) Group promoting African self-rule. Apartheid Racial segregation in South Africa. Nelson Mandela Leader who helped end apartheid. Rwandan Genocide Mass killing in Rwanda in 1994. Hutu Ethnic majority in Rwanda. Tutsi Ethnic minority targeted in the genocide
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🎭 JULIUS CAESAR FINAL TEST STUDY GUIDE ⭐ MOST IMPORTANT CHARACTERS Brutus * Honorable * Loyal to Rome * Tragic Hero * Joins conspiracy because he thinks it will help Rome * Dies by suicide after Battle of Philippi Symbol: Jewel 💎 Quote: “Not that I loved Caesar less, but that I loved Rome more.” ⸻ Cassius * Manipulative * Jealous of Caesar * Persuasive * Starts conspiracy * Tricks Brutus with fake letters Symbol: Virus 🦠 Quote: “The fault, dear Brutus, is not in our stars, but in ourselves.” ⸻ Caesar * Powerful * Ambitious * Proud * Ignores warnings * Assassinated by conspirators Symbol: Mirror 🪞 Quote: “Cowards die many times before their deaths.” ⸻ Antony * Loyal to Caesar * Smart speaker * Uses emotion * Turns crowd against conspirators Symbol: Podium 🎤 Quote: “Friends, Romans, countrymen, lend me your ears.” ⸻ ⭐ WHO DIES? Caesar * Murdered by conspirators. * Shocked when Brutus stabs him. Quote: “Et tu, Brute?” ⸻ Portia * Brutus’s wife. * Dies by suicide. ⸻ Cinna the Poet * Killed by an angry mob. * Mistaken for a conspirator. ⸻ Cassius * Thinks his army lost. * Orders his servant to kill him. ⸻ Brutus * Loses Battle of Philippi. * Falls on his sword. ⸻ ⭐ LITERARY TERMS Monologue Long speech spoken by one character. Example: Antony’s funeral speech. ⸻ Soliloquy Character speaks thoughts while alone. Example: Brutus thinking about Caesar. ⸻ Aside Words spoken to audience that others can’t hear. Example: Cassius revealing thoughts. ⸻ Dramatic Irony Audience knows something characters don’t. Example: Audience knows Caesar will die. ⸻ Apostrophe Talking to someone dead or absent. Example: Antony talking to Caesar’s dead body. ⸻ Tragic Hero Good character whose flaw causes downfall. Example: Brutus. ⸻ Character Foil Characters who highlight each other’s differences. Example: Brutus and Cassius. ⸻ Metaphor Direct comparison without “like” or “as.” Example: “Time is a thief.” ⸻ ⭐ LOGOS - ETHOS - PATHOS Logos = Logic 🧠 Facts and reasoning. Example: Brutus explains why Caesar died. ⸻ Ethos = Credibility 🤝 Trust and reputation. Example: Brutus is respected and honorable. ⸻ Pathos = Emotion ❤️ Appeals to feelings. Example: Antony shows Caesar’s wounds. ⸻ ⭐ FUNERAL SPEECHS Brutus Uses: * Logos * Ethos Main idea: * Caesar was ambitious. * Rome comes first. ⸻ Antony Uses: * Pathos Main idea: * Caesar was a good man. * Conspirators were wrong. ⸻ TEST QUESTION Why was Antony’s speech more effective? Answer: Antony’s speech was more effective because he used emotion. He showed Caesar’s wounds and made the crowd feel sad and angry. This caused the people to turn against the conspirators. ⸻ ⭐ IMPORTANT EVENTS IN ORDER 1. Soothsayer warns Caesar. 2. Cassius convinces Brutus. 3. Fake letters persuade Brutus. 4. Conspirators kill Caesar. 5. Antony gives funeral speech. 6. Crowd riots. 7. Cinna the Poet is killed. 8. Brutus and Cassius argue. 9. Portia dies. 10. Battle of Philippi. 11. Cassius dies. 12. Brutus dies. ⸻ ⭐ WRITING QUESTIONS Why is Brutus a tragic hero? Brutus is the tragic hero because he is honorable and wants what is best for Rome. However, he makes the mistake of joining the conspiracy against Caesar. This decision leads to his downfall, and he dies after losing the Battle of Philippi. ⸻ How does Cassius manipulate Brutus? Cassius manipulates Brutus by flattering him and convincing him that Caesar has too much power. He also uses fake letters to persuade Brutus to join the conspiracy. ⸻ What lesson does the play teach? The play teaches that ambition, pride, and poor decisions can lead to serious consequences. It also shows the power of persuasion and public opinion. ⸻ Is revenge justified? No, revenge is not justified because it often creates more problems and causes more harm than good. ⸻ 🚨 LAST-MINUTE MEMORIZATION Tragic Hero ➡️ Brutus Character Foil ➡️ Brutus & Cassius Apostrophe ➡️ Antony talking to dead Caesar Logos ➡️ Logic Ethos ➡️ Credibility Pathos ➡️ Emotion Better Funeral Speech ➡️ Antony Most Manipulative ➡️ Cassius Most Loyal ➡️ Antony Warning to Caesar ➡️ “Beware the ides of March
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