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what is sensory memory?
a temporary store that holds incoming sensory information for very brief periods of time
What are the two sensory memories?
iconic memory
brief sensory memory of things we see
echoic memory
brief sensory memory of things we hear
Iconic Memory
capacity is very large but duration is very short
forms automatically, without attention or interpretation
what is short-term memory?
retaining information beyond the sensory memories
STM - Chunking
chunking strategies can improve with practice
its when a set of items become associated with a new unit in memory
STM - Visual Short term memory
visual short term memory is when you have the ability to store and manipulate visual information
Visual short term memory - Luck & Vogel
did an experiment using the change detection technique (participants are shown an array of objects for a brief period, then there is a brief delay/break, then they are shown a second array and have to see if anything changed between the first and second)
Their work found that the capacity for visual stm is about 4 objects or items (colour, shape, orientation)
Duration of STM
Brown-Peterson Paradigm
would should participants a set of items, then make them count backwards by 3s; then after the delay they were asked to recall the items
Findings: duration of STM is about 15-20 seconds
Working Memory - what are the 4 components of the Baddeley’s model?
Central executive
Phonological loop
Visuospatial sketch pad
Episodic buffer
Central Executive
most important component; acts as the control system
important for focusing, dividing and switching attention
Phonological loop (phonological similarity effect, word length effect)
verbal and auditory information
Example: repeating a phone number over and over again so you remember it
Similarity effect: memory is worse for items that sound alike than items that sound different
Word length effect: memory for lists of words is better for short words than for long words; this is because it takes longer to rehearse them and produce them during recall
What are the implications?
can not retain in a loud talk-filled environment
Visuospatial sketch pad
handles visual and spatial
pointing to Y or N is easier than verbally saying yes or no
Episodic buffer
receives and integrates information from your LTM
combines information from the phonological loop and the visuospatial sketch pad
holds information longer and has greater capacity than phonological loop or visuospatial sketch pad
does not just store but binds information together
Example: if you want to recall a story you heard; (use of visual details and sound) the episodic buffer
Working memory - Cowan’s Model
working memory is organized into two levels
activated LTM representations
information decayed if not rehearsed
focus of attention
limit of 4
controlled by executive by central executive
does not believe that LTM is not directly apart of our working memory, but that information from LTM can be brought into focus on attention if needed
Working Memory - Simple span
the ability to recall a sequence of items
Example: when you are presented with a series of numbers and are asked to repeat them, the longest sequence a person can remember without error is considered their simple span
Working memory - Complex span
this is where you manipulate information
individuals with high WMC tend to have higher IQs
what are three types of complex span tasks used to measure capacity?
reading span
operation span
word span
Reading span
asking participants to read sentences and then making them recall the final word of every sentence
Operation span
present math equations to participants and ask them if they are correct, then show them a word after each equation
after multiple, equations, ask participant to recall the words
Word span
participants are presented with a sequence of words and they have to recite them
as the words get longer they are more difficult to recite
the longer a person can recall is there word span
Working Memory - Neural Process
areas across the frontal and parietal lobe are involved in working memory
This was discovered by Patricia Goldman
experiment with monkeys who did a delayed response task
monkeys without a prefrontal cortex had difficulty holding information in WM