Opportunities, Challenges, and Power; People Media

Power

- capacity or ability to direct or influence the behavior of others or the course of events

Opportunities

- set of situations that makes it possible to do something

Challenges

- a test, problem, or trial

Economy

- defined as the ability of a country or a region to produce and sustain wealth and resources through the production and utilization of goods and services

E-Commerce

- pertains to a business conducted over the internet

Commercial Advertising

- designed to promote a product, service, or brand with the goal of driving sales or profit for a business

Public Service Announcement

- promotes public welfare or educates the community about importance issues, often without commercial interest

Learning Management System

- allows school to deliver materials online; ‘blended learning’

Social Media

- websites and applications that enable users to create and share content or to participate in social networking

E-Governance

- online government services, official government social media accounts

People Media

- Persons that are involved in the use, analysis, evaluation, and production of media and information

People In Media

- Anyone who uses media forms to share information

People As Media

- Individuals who are directly involved in the use, analysis, evaluation, and production of media and information

Opinion Leaders

- high exposed to and actively use media, opinions are accepted by a group

Citizen Journalism

- people without professional journalism training can use modern technology to create or fact-check media on their own or in collaboration with others

Social Journalism

- journalists using social media to make their content available to more people

Crowdsourcing

- practice of obtaining needed services, ideas, or content by soliciting contributions from a large group of people