ECON 3211 Notes 11-01-24

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10 Terms

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Profit-Maximizing Condition

The condition where a firm maximizes profit occurs when marginal revenue (MR) equals marginal cost (MC).

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Shutdown Point

The point at which a firm is indifferent about staying in business; occurs when price (P) equals average variable cost (AVC).

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Total Revenue (TR)

The total amount of money a firm earns from sales of its products.

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Average Total Cost (ATC)

The total cost per unit of output, calculated by dividing total costs by the quantity produced.

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Fixed Costs

Costs that do not change with the quantity of output produced, such as rent.

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Average Variable Cost (AVC)

The variable cost per unit of output, calculated by dividing total variable costs by the quantity produced.

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Marginal Cost (MC)

The additional cost incurred from producing one more unit of a product.

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Indifference Point

The situation in which a firm is equally inclined to continue operations or exit, based on covering costs.

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Perfect Competition

A market structure characterized by a large number of firms, product homogeneity, and easy entry and exit.

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Supply Curve for Firm in Perfect Competition

The supply curve for a firm in a perfectly competitive market is derived from the portion of the marginal cost curve that is above the average variable cost curve.