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How do you build an argument?
Present the issue
State your writer’s thesis
Support your claim
Acknowledge and respond to real or possible opposing views
-make final summary of the evidence
Emotional fallacies
Unfairly appeal to the audience’s emotions
Ethical fallacies
Unreasonably advance the writer’s own authority/character
Logical fallacies
Faulty logic
Either/or arguements (emotional)
Writer claims that there are only 2 possibilities, when in reality there are more
Slippery slopes (emotional)
Suggests that one step will inevitably lead to more, eventually negative steps
Bandwagon appeals/ad populum (emotional)
Tries to get everyone on board. Writer convinces reader that everyone believes something, so the reader should too
Red Harrings (emotional)
Use of misleading/unrelated evidence to support a conclusion
Scare tactics (emotional)
Trying to frighten people into agreeing with arguer by threatening them/predicting unrealistically dire consequences
Overgeneralization (logical)
Stereotyping, writer draws conclusions about a large number of people, ideas, things, based on very limited evidence
Non Sequitur (logical)
Does not follow, conclusion does not follow from premise
Circular Reasoning (logical)
Restates the premise rather than giving a reason for holding that premise
Faulty analogies (logical)
Using similar situations to explain a relationship, leads to faulty conclusions
Begging the Question (logical)
Writer assumes in his/her thesis something that really remains to be proved
Hasty Generalization (logical)
Draws conclusions about an entire group based on evidence that is too insufficient
Post Hoc (logical)
Cites an unrelated event that occurred earlier as the cause of the current situation
False authority (ethical)
Used in advertising. An authority in one field may know nothing about another field
Ad Hominem (ethical)
To argue against the man. Attacks the person rather than dealing with issue under discussion
Using authority instead of evidence (ethical)
Occurs when someone offers personal authority instead of proof
Guilt by association (ethical)
Calls someone’s character into question by examining the character of that person’s associates
Dogmatism (ethical)
Shuts down discussion by asserting that the writer’s beliefs are the only acceptable ones