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Observational learning
a type of social learning
- occurs when a learner observes a model's actions and consequences
-guides future actions of learner
-active learning
- more efficient
The Bobo Doll experiment (Albert Bandura)
INTERESTED IN KNOWING:
- what a child (the learner), would do if they observed an adult (the model), aggressively interact with a Bobo doll
FOUND:
- children seeing adult being rewarded for their behaviour or no consequences were more likely to behave aggressively rather than children being punished
Learner
the individual who observes, remembers and initiates the actions of the model
Model
the live, pre-recorded or symbolic person being observed model
Social-cognitive approach
when individual's process, remember and learn information in social contexts
- explains and predicts their behaviour and others
Principles of learning
- consequences are needed as they influence whether you carry out the learning or not
- learning can occur without there being an immediate change in behaviour (learner is latent)
- cognition/thinking plays a role as the learner has awareness and expectations of future reinforcements or punishments, influencing whether actions are replicated or not
Attention (First stage)
when the learner actively watches the models behaviour and consequences
EXAMPLE:
- child hears mum are swearing frequently
Retention (Second stage)
when the learner stores (retains) a mental representation of the model's behaviour
EXAMPLE:
- hears words and stores in her memory
Reproduction (Third stage)
when the learners physical and mental capabilities enable them to perform the model's behaviour
EXAMPLE:
- can speak or say words
Motivation (Fourth Stage)
the learners desire to perform the models behaviour
EXAMPLE:
- child is wanting to be like his parents and be like a grown up
Reinforcement (Fifth stage)
receiving a reward/punishment that increases/decreases the likelihood of the learner reproducing the same behaviour
EXAMPLE:
- child is laughed at and no consequence occurs
- child is yelled at and has a consequence
Types of motivation
Intrinsic motivation
- occurs withing the individual
Extrinsic motivation
- occurs outside of the individual
Types of reinforcement
Self reinforcement
- behaviour reinforced through internal factors
External reinforcement
- behaviour reinforced through external factors
Vicarious reinforcement
- behaviour reinforced by observing someone else performing the behaviour and it's consequences
- enhances motivation
- increased likelihood of behaviour repeating