Social Learning Theory

Bandura

Social Learning

Explains how people learn by observing others, imitating their behavior, and being reinforced or punished for it. It emphasizes the role of modeling, observation, and imitation in the learning process.

Observational Learning

Learning by watching others and imitating their behavior.

Modeling

The process of demonstrating behavior for others to observe and imitate.

Vicarious Reinforcement/Punishment

Learning by observing the consequences of others' actions (whether positive or negative).

Self-Efficacy

Belief in one’s ability to succeed in specific situations. It’s influenced by experiences of success and observation of others.

4 key processes

Attention, Retention, Reproduction, Motivation

Core Idea

People’s behavior is influenced by social interaction and environmental factors, and learning occurs through the observation of others, with or without direct reinforcement.