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selective attention
focusing conscious awareness on a particular stimulus.
inattentional blindness
failing to see visible objects when our attention is directed elsewhere.
change blindness
failing to notice changes in the environment; a form of inattentional blindness.
perceptual set
a mental predisposition to perceive one thing and not another.
gestalt
an organized whole. Gestalt psychologists emphasized our tendency to integrate pieces of information into meaningful wholes.
figure-ground
the organization of the visual field into objects (the figures) that stand out from their surroundings (the ground).
grouping
the perceptual tendency to organize stimuli into coherent groups.
depth perception
the ability to see objects in three dimensions, although the images that strike the retina are two-dimensional; allows us to judge distance.
visual cliff
a laboratory device for testing depth perception in infants and young animals.
binocular cue
a depth cue, such as retinal disparity, that depends on the use of two eyes.
convergence
a cue to nearby objects’ distance, enabled by the brain combining retinal images.
retinal disparity
a binocular cue for perceiving depth. By comparing retinal images from the two eyes, the brain computes distance — the greater the disparity (difference) between the two images, the closer the object.
monocular cue
a depth cue, such as interposition or linear perspective, available to either eye alone.
stroboscopic movement
an illusion of continuous movement (as in a motion picture) experienced when viewing a rapid series of slightly varying still images.
phi phenomenon
an illusion of movement created when two or more adjacent lights blink on and off in quick succession.
autokinetic effect
the illusory movement of a still spot of light in a dark room.
perceptual constancy
perceiving objects as unchanging (having consistent color, brightness, shape, and size) even as illumination and retinal images change.
color constancy
perceiving familiar objects as having consistent color, even if changing illumination alters the wavelengths reflected by the object.
perceptual adaptation
the ability to adjust to changed sensory input, including an artificially displaced or even inverted visual field.
cognition
all the mental activities associated with thinking, knowing, remembering, and communicating.
metacognition
cognition about our cognition; keeping track of and evaluating our mental processes.
concept
a mental grouping of similar objects, events, ideas, or people.
prototype
a mental image or best example of a category.
schema
a concept or framework that organizes and interprets information.
assimilation
interpreting our new experiences in terms of our existing schemas.
accommodation (in developmental psychology)
in developmental psychology, adapting our current schemas (understandings) to incorporate new information.
creativity
the ability to produce new and valuable ideas.
convergent thinking
narrowing the available problem solutions to determine the single best solution.
divergent thinking
expanding the number of possible problem solutions; creative thinking that diverges in different directions.
executive functions
cognitive skills that work together, enabling us to generate, organize, plan, and implement goal-directed behavior.
algorithm
a methodical, logical rule or procedure that guarantees solving a particular problem.
heuristic
a simple thinking strategy—a mental shortcut — that often allows us to make judgments and solve problems efficiently; usually speedier but also more error-prone than an algorithm.
insight
a sudden realization of a problem’s solution; contrasts with strategy-based solutions.
confirmation bias
a tendency to search for information that supports our preconceptions and to ignore or distort contradictory evidence.
fixation
in cognition, the inability to see a problem from a new perspective; an obstacle to problem solving.
mental set
a tendency to approach a problem in one particular way, often a way that has been successful in the past.
intuition
an effortless, immediate, automatic feeling or thought, as contrasted with explicit, conscious reasoning.
representativeness heuristic
judging the likelihood of events in terms of how well they seem to represent, or match, particular prototypes; may lead us to ignore other relevant information.
availability heuristic
judging the likelihood of events based on their availability in memory; if instances come readily to mind (perhaps because of their vividness), we presume such events are common.
overconfidence
the tendency to be more confident than correct — to overestimate the accuracy of our beliefs and judgments.
belief perseverance
the persistence of one’s initial conceptions even after the basis on which they were formed has been discredited.
framing
the way an issue is posed; how an issue is framed can significantly affect decisions and judgments.
nudge
framing choices in a way that encourages people to make beneficial decisions.
memory
persistence of learning over time through the encoding, storage, and retrieval of information.
recall
a measure of memory in which the person must retrieve information learned earlier, as on a fill-in-the-blank test.
recognition
a measure of memory in which the person identifies items previously learned, as on a multiple-choice test.
relearning
a measure of memory that assesses the amount of time saved when learning material again.
encoding
the process of getting information into the memory system — for example, by extracting meaning.
storage
the process of retaining encoded information over time.
retrieval
the process of getting information out of memory storage.
parallel processing
processing multiple aspects of a stimulus or problem simultaneously.
sensory memory
the immediate, very brief recording of sensory information in the memory system.
short-term memory
briefly activated memory of a few items (such as digits of a phone number while calling) that is later stored or forgotten.
long-term memory
the relatively permanent and limitless archive of the memory system. Includes knowledge, skills, and experiences.
working memory
a newer understanding of short-term memory; conscious, active processing of both (1) incoming sensory information and (2) information retrieved from long-term memory.
central executive
a memory component that coordinates the activities of the phonological loop and visuospatial sketchpad.
phonological loop
a memory component that briefly holds auditory information.
visuospatial sketchpad
a memory component that briefly holds information about objects’ appearance and location in space.
neurogenesis
the formation of new neurons.
long-term potentiation (LTP)
an increase in a nerve cell’s firing potential after brief, rapid stimulation; a neural basis for learning and memory.
explicit memory
retention of facts and experiences that we can consciously know and“declare.”
effortful processing
encoding that requires attention and conscious effort.
automatic processing
unconscious encoding of incidental information, such as space, time, and frequency, and of familiar or well-learned information
implicit memory
retention of learned skills or classically conditioned associations independent of conscious recollection.
iconic memory
a momentary sensory memory of visual stimuli
echoic memory
a momentary sensory memory of auditory stimuli
chunking
organizing items into familiar, manageable units; often occurs automatically.
mnemonics [nih-MON-iks]
memory aids, especially those techniques that use vivid imagery and organizational devices.
spacing effect
the tendency for distributed study or practice to yield better long-term retention than is achieved through massed study or practice.
testing effect
enhanced memory after retrieving, rather than simply rereading, information. Also referred to as a retrieval practice effect or test-enhanced learning.
shallow processing
encoding on a basic level, based on the structure or appearance of words.
deep processing
encoding semantically, based on the meaning of the words; tends to yield the best retention.
semantic memory
explicit memory of facts and general knowledge; one of our two conscious memory systems
episodic memory
explicit memory of personally experienced events; one of our two conscious memory systems
hippocampus
a neural center located in the limbic system; helps process explicit (conscious) memories — of facts and events — for storage.
memory consolidation
the neural storage of a long-term memory.
flashbulb memory
a clear memory of an emotionally significant moment or event.
priming
the activation, often unconsciously, of particular associations in memory.
encoding specificity principle
the idea that cues and contexts specific to a particular memory will be most effective in helping us recall it.
mood-congruent memory
tendency to recall experiences that are consistent with one’s current good or bad mood.
serial position effect
our tendency to recall best the last items in a list initially (a recency effect), and the first items in a list after a delay (a primacy effect).
interleaving
a retrieval practice strategy that involves mixing the study of different topics.
anterograde amnesia
an inability to form new memories.
retrograde amnesia
an inability to remember information from one’s past.
proactive interference
the forward-acting disruptive effect of older learning on the recall of new information.
retroactive interference
the backward-acting disruptive effect of newer learning on the recall of old information.
repression
in psychoanalytic theory, the basic defense mechanism that banishes from consciousness anxiety-arousing thoughts, feelings, and memories.
reconsolidation
a process in which previously stored memories, when retrieved, are potentially altered before being stored again.
misinformation effect
occurs when a memory has been corrupted by misleading information.
source amnesia
faulty memory for how, when, or where information was learned or imagined (as when misattributing information to a wrong source)
déjà vu
that eerie sense that “I’ve experienced this before.”