Chapter 6 and 7 Tableau

Purpose of a proportional symbol map

To show quantitative values for individual locations

First step to create a proportional symbol map in Tableau

Specify the geographic coordinates

How to create a geographic hierarchy

Right click the highest level field and select Hierarchy then Create Hierarchy

Default diverging color palette in Tableau

Orange blue

Function that capitalizes the first letter of each word and letters after non letter characters

PROPER()

Best color palette to highlight positive and negative profit

Diverging

Tool that helps make marks more visible on maps

Mark halos

Why color connotations matter for international audiences

Different colors carry different cultural meanings

Function to modify border style width and color

Format Borders

Assign image role from worksheet

In the worksheet click the data icon then select Image Role URL

What are the two fundamental maps in Tableau

Proportional Symbol Maps and Choropleth Maps

What map is useful for showing quantitative values for locations with one or two quantitative values per location

Proportional Symbol Maps

Proportional symbol maps encode location values using __

Size and color cues

What map shows ratio or aggregated data using shading within geographic areas

Choropleth Maps

What are Choropleth map data requirements

quantitative and qualitative values along with location information