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Globalization
the “Acceleration and intensification of economic interaction among the people, companies and government of different nations”
Privatization
Some media owned by gov’t or private companies. They can do what they want but they have limitations. Nag intensify ang pag spread
TV programs, celebrities and music videos
often perceived simply innocent and fun entertainment. Powerful transmitters of cultural norms, values and expectations.
What media circuits originate from India? Ambag
Bollywood. Unexpected “Musical” part of a Movie.
What media circuits originate from Latin America? Ambag
Music, Rappers ( Nicki Minaj, Rihanna)
What media circuits originate from China? Ambag
Digital Mobile Apps, Martial Arts, Fantasy
What media circuits originate from Japan? Ambag
Exceptional Horror movies, Anime
What media circuits originate from South Korea? Ambag
Music(K-Pop) K-Drama
United States
Continues to dominate production and dissemination of popular culture globally?
What is the benefit of Globalization?
Promote strong desires for inclusions in global culture and also mobilize intense resistance to cultural imperialism. (marami na nag c contribute, kaya na iiwasan ang domination)
Media and Popular Culture
serve as Primary Channels through which we learn about groups who are different from ourselves and make sense of who we are.
Tomlinson 2007
Who says “ through diverse processes, Globalized world is tremendously interconnected and interdependent”
Ritzer 2010
Who says “Characterized by increasingly liquid and multidirectional flows of people, objects, places, and informations.”
Fragmented space of pop culture
unfolding tensions and struggles that occurs when multiple cultural systems and artifacts into and away from one another. (kapag may pinag samang culture, and then kapag may di nag swak or match,, ayon yung fragmented space)
Under intercultural communication, What is popular Culture
Under intercultural communication, resource in identity construction
“ Illusion of Knowing” “we think we know”
about people. pla.es and ideas is obtained and confirmed by popular culture. Invariably this finds its wat into our evaluations of others and communicative choice.
Mass-Mediated space
(pakiki pag usap to other people through online, DATING APP)