RiseUp 1.3 The Value of Customer Service

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10 Terms

1

Company Brand

The overall impression gathered from information seen, heard, and experienced by customers.

2

Brand Promise

A benefit of doing business with a company; quality customer service is a key one for retailers.

3

Product Brands

Associated with specific merchandise and may be offered at multiple retailers.

4

Company Culture

The unique way that an organization's employees interact with each other and with customers.

5

Customer Service

The help, information, and recommendations that company representatives give to people who explore or buy its products and/or services.

6

Quality Customer Service

Delivering a positive, memorable experience that exceeds customer expectations.

7

Customer Satisfaction

A result of consistent quality customer service, leading to increased sales and customer loyalty.

8

Skills for Quality Customer Service

Includes being empathetic, knowledgeable, and professional, as well as problem-solving and effective communication.

9

Impact of Poor Customer Service

A negative outcome of poor customer service, leading to financial losses and damaged reputation.

10

Benefits of Consistent Quality Customer Service

Building trust, increasing sales, and strengthening customer loyalty.