unit 14

attitude

attitude

outlook on things

optimists

positive outlook on things

pessamist

bad outlook on things

3 factors that determine attitude

1. Cognitive- thoughts

2. Affective- feelings

3. Behavioral- actions you take

Characteristics of attitude

stable, strongly-held, internally generated, powerfully-advocated

central routes

A logical and factually supported analysis

peripheral routes

emotional appeal and personal characteristics

The fundamental attribution error

The actor-observer effect

self-serving bias

we tend to excuse our own bad behavior and not give that same “grace” to others

conformity

behaving the way the group behaves

compliance

going alone w rules reluctantly

the chameleon effect

tendency to mimick people we’re exposed to

miligrams obediance experiment

conducted to show how people obey/listen to authority

zimbardo’s Stanford prison stimulation

people start to adopt the role they were out into

social facillitation

the presence of others makes you the best you can be

social inhibition

the presence of others squish you

deindividuation

tendency to abandon personal values and adopt those of the group

the bystander effect

tendency to think that someone else will take care of it

cohesiveness

the more similarities shared, the more you will be influenced

group polarization

the longer you stick around with a group, the longer you will connect to eachothers’s beliefs

group think

the focus of interaction is comformity

cognitive dissonance

your behavior doesn’t match ur belief

culture shock

in a new group there is a dramatic difference that catches you off guard

ingroup bias

showing favoritism to those in your group

ingroup

your inner circle

outgroups

people you have hostility towards

prejudice

judging a book by its cover

discrimination

actuak, harmful behavior

just-word phenomonon

justifyable discrimination

scapegoat theory

makes us feel better to blame someone else

availability heuristic

we discriminate bc we only know info that we make a judge upon

agression

discrimination turned out-ward

factors associated w agression

males, low ontelligencew, elevated testosterone, environmental factors, exposure to aggression…. many more but they are common sense tbh

modified frustration-agression hypothesis

we can make a decision to not be agressive

altruism

always doing the right thing even if its not in ur interest

reciprocity norm

something in everyone’s interest

social exchange theory

you give the job to the person who does it best

diffusion of responsibility is lacking

only 1 person who can do the job

social responsipility norm

we do the right thing bc its the right thing to do

superordinate goals

goals that benefit all, and can only be accomplished together

what you need to accomplish superordinate goals

Contact, cooperation, communication, conciliation

what makes you compatable w someone

proximity, similarity, attractivenes