EBQ evidence concepts

Classical Conditioning

Learning through association (e.g., Pavlov).

Operant Conditioning

Learning through rewards/punishments (e.g., Skinner).

Observational Learning

Learning by watching others (e.g., Bandura).

Cognitive Dissonance

Tension from holding conflicting thoughts or behaviors.

Confirmation Bias

Tendency to seek info that supports existing beliefs.

Fundamental Attribution Error

Overemphasizing personality, underestimating situation in explaining others’ behavior.

Intrinsic vs. Extrinsic Motivation

Internal desire vs. external rewards.

Groupthink

Desire for harmony overrides realistic decision-making.

Social Facilitation

Improved performance in front of others (for easy tasks).

Schema

Mental framework for organizing information.

Neuroplasticity

Brain’s ability to adapt and change with experience.

Maslow’s Hierarchy of Needs

Motivation driven by fulfilling basic to self-fulfillment needs.