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4 Facets of Competitiveness in the Global Business Environment
Economic Performance - employment growth, unemployment rates, and food/gas prices
Government Efficiency - income distribution, and immigration policies and tarrids
Business Efficiency - growth and availability of skills, management practice (corporate governance and social responsibility)
Infrastructure - density of railroads and roadways, telecom investments and availability of broadband networks (technological factors), number of women with college degrees (public expenditures)
Globalization
the trend of the world economy toward becoming a more interdependent system
Global Village
the “shrinking” of time and space as air travel and the electronic media have made it easier for the people around the globe to communicate with one another
previously, communication was much slower - by train or car
Global Economy
increasing tendency of the economics of the world to interact with one another as one market instead of many national markets
Catalysts:
countries began to open their economies to foreign investors
communism ends in Eastern Europe
Positive
helped countries produce more products and service more cheaply and quickly across the globe
investing in developing countries has increased capital, allowing for greater market growth across different global economies
Negative
job losses
potential security threats because data must be shared
loss of control over quality standard
transportation costs
Multinational Corporation
business with operations in several countries
ex. McDonald’s, Amazon, Walmart, CVS, etc.
Multination Organization
nonprofit organization with operations in several countries (NGOs)
ex. Red Cross, World Health Organization
Ethnocentric Managers
believe that their native country, culture, language, and behavior are superior to all others
Ignorance to cultures
Parochialism = a narrow view in which people see things solely through their own perspective
Usually will have a preference for purchasing products in their home country
Polycentric Managers
host-country nationals (local employees) know best how to run operations in their own company
Advantage - fewer relocation costs, more established local networks, and higher team morale
Disadvantages - home office having less control
Geocentric Managers
accept that there are differences and similarities between home and foreign personal and practices and that they should use whichever techniques are more effective
Why Companies Expand Internationally
Availability of Supplies
New Markets
Lower Labor Costs
Access to Finance Capital
Avoidance of Tariffs and Import Quotas
Outsourcing
Using suppliers outside the company to provide goods and services
Gives you access to cheaper labor
Importing
a company buys goods outside the country and resell them domesstically
Exporting
a company produces goods domestically and sells them outside the country
Countertrading
bartering goods for goods
Licensing
a company allows a foreign company to pay it a fee to make or distribute the first company’s product or service
Franchising
a form of licensing in which a company allows a foreign company to pay it a fee and a share of its profit in return for using the first company’s brand name and a package of materials and services
ex. Kentucky Fried Chicken, 7-Eleven, McDonald’s, Burger King, etc.
Strategic Allies or Joint Venture
two organizations that have joined forces to realize strategic advantages that neither would have if operating alone
Wholly Owned Subsidiary
a foreign subsidiary that is totally owned and controlled by another organization
Ex. Walt Disney Company purchases 100% of Disney Land Paris
Greenfield Venture
a foreign subsidiary that the owning organization has built from scratcher F
Free Trade
the movement of goods and services among nations without political or economic obstruction
Trade Protectionism
the use of government regulations to limit the import of goods and services
protect against foreign competition
Tariffs
a trade barrier in the form of a customs duty, or tax, levied mainly on imports
Revenue Tariff = simply to raise money for the government
Protective Tariff = raise the price of imported goods to make the prices of domestic products more competitive
Import Quota
a trade barrier in the form of a limit on the quantity of a product that can be imported
Sanction
the trade prohibition on certain types of products, services, or technology to another country for specific reasons
ex. nuclear nonproliferation, etc
does not target medical or agricultural trade
Embargo
a complete ban or prohibition of trade of one country with another so that no goods or services can be imported or exported from or to the embargoed nation
ex. In 1962, John F. Kennedy imposed a trade embargo on Cuba in 1962
Trade Bloc (economic community)
a group of nations within a geographical region that have agreed to remove trade barriers with one another
North American Free Trade Agreement (NAFTA) - trading bloc with U.S., Canada, and Mexico
agreement to eliminate the tariffs and quotas between the countries to create positive impact of economic growth for everyone
United States - Mexico - Canada Agreement (USMCA)
European Union (EU)
Most Favored Nation
a condition in which a country grants other countries favorable trading treatment such as the reduction of import duties
Exchange Rates
the rate at which the currency of one area or country can be exchanged for the currency of another
the values fluctuates in relation to economic conditions between the countries
Cross-Cultural Awareness
the ability to operate in different cultural settings
Culture
the shared set of beliefs, values, knowledge, and patterns of behavior common to a group of people
Low - Context Culture
shared meanings are primarily derived from written and spoken words
High-Context Culture
people rely heavily on situational and nonverbal cues for meaning when communicating with others
the meaning of what a person says doesn’t come from the words they speak but rather from the context surrounding the words
Hofstede model of Four Cultural Dimensions
Individualism/Collectivism - how much people prefer a loose knit social framework or a tightly knit social framework in which people and organizations are expected to look after each other
Power Distance - people accept inequality in social situation
Uncertainty Avoidance - people’s tolerance for uncertainty and risk
Masculinity/Femininity - how much people value performance-oriented traits (masculine) or how much they embrace relationship oriented traits (feminine)
GLOBE Project
a massive and ongoing cross-cultural investigation of nine cultural dimensions involved in leadership and organizational process
Power Distance - how much unequal distribution of power should there be in organizations and society?
Uncertainty Avoidance - how much should people rely on social norms and rules to avoid uncertainty?
Institutional Collectivism - how much should leaders encourage and reward loyalty to the social unit?
In-group Collectivism - how much pride and loyalty should people have for their family or organization?
Gender Egalitarianism - how much should society maximize gender role differences?
Assertiveness - how confrontational and dominant should individuals be in social relationships
Future Orientation - how much should people delay gratification by planning and saving for the future?
Performance Orientation - how much should individuals by rewarded for improvement and excellence?
Human Orientation - how much should society encourage and reward people of being kind, fair, friendly, and generous?
Monochronic Time vs Polychronic Time
Monochromic Time - a presence for doing one thing at a time
Polychronic Time - a preference for doing more than one thing at a time
Expropriation
defined as a government’s seizure of a domestic or foreign company’s assets
Foreign Corrupt Practices Act
made it illegal for employees of U.S. companies to make “questionable” or “dubious” contributions to political decision makers in foreign nations
Expatriates
people living or working in foreign country