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MARGARET THATCHER
-Prime Minister for other 11 years —> showing her strong electoral support and dominant leadership
-Won the general election in 1979, 1983 and 1987
THATCHERISM
Much stronger focus on free-market economics (less state intervention than traditional Conservatives)
Privatisation on a large scale (moving a business or service from government to private ownerships)
Reduced power of trade unions —> by passing laws limiting strikes
Emphasis on individual responsibility over welfare support —> didn’t believe in paternalism.
More ideological and radical.
Equal oppurtunity not equal outcome, but believe that inequality was a natural part of society.
Case Studies/ Examples on Thatcher to use in essays
Economic Policy:
Privatisation – Sold state-owned industries like British Telecom and British Gas to increase efficiency, reduce government spending, and promote competition
Tax changes – Cut income tax to encourage work and investment, but increased VAT, shifting the tax burden toward spending
Trade Unions:
Trade Union Acts (1980, 1984) – Made strikes harder by requiring secret ballots and limiting union actions
Miners’ Strike (1984–85) – Defeated the National Union of Mineworkers, showing unions had lost significant power
Social/ Welfare:
Right to Buy scheme – Allowed council tenants to buy homes at a discount, increasing home ownership and promoting individual wealth
Reduced welfare dependence by promoting self-reliance and individual responsibility
Political Impact:
Developed “Thatcherism” – a clear ideology based on free markets, low taxes, and a smaller state
Shifted British politics to the right economically, influencing later governments
TONY BLAIR
Was prime minister for 10 years —> making him the longest serving Labour PM.
Won the general election in 1997, 2001 and 2005
BLAIR POLITICAL STYLE
He was a presidential (when a single elected president leads the government separately from the legislature) and highly centralise leader.
Had a ‘sofa government’—> decision making was often just made by his special advisors and close workers (informal meetings), rather than involving the whole government and cabinet.
Aimed to dominate political agenda
Successfully pushed for minimum wage legislation and expanded tax credits
Case Studies/ Examples on Blair to use in essays
‘Sofa government’ —> decision making was concentrated in his smaller circle, consisting of special advisors and workers.
—> Iraq War 2003, Blair’s involvement shows strong US alignment but led to major political controversy and loss of trust.
Had a huge majority in 1997 of 179, and in 2001 of 167—> making it easier for him to pass polices and bypass cabinet.
Devolution 1998, created the Scottish Parliament and Welsh Assembly.
Humans Rights Act 1998, incorporated the European Convention of Human Rights into the UK law —> sought to bring the UK "closer to the heart of Europe"
House of Lords Reform 1999, removed hereditary peers —> 750 hereditary peers reduced to 92.
Freedom of information Act 2000, increased government transparency
DAVID CAMERON
Was prime minister for just over 6 years, before his resignation after the nation voted to leave the EU.
Won the general election in 2010 and 2015
DAVID CAMERON POLITICAL POLICY
2010–2015: Coalition between Conservatives and Liberal Democrats after a hung parliament → limited Conservative power as policies had to be approved by Nick Clegg
Lib Dems had influence in government, as Clegg was Deputy PM and Lib Dems had cabinet roles
Key policy: Austerity → spending cuts and welfare reforms to reduce the deficit after 2008
2015–2016, Conservatives won a small majority—> David Cameron could govern without compromise
Growing divisions within the Conservative Party (far right and more centralised) over the EU→ 2016 referendum called → vote to leave → Cameron resigned
Promoted “Big Society” → one nation policy, shift power away from central government.
He used the media to promote his more ‘modern’ approach, and to maintain close links with media proprietors
Case Studies/ Examples on Cameron to use in essays
Coalition government (2010–15):
Governed with Nick Clegg → had to compromise policies
Economic Policy:
Austerity policies to reduce government deficit and government spending —> spending cuts and welfare reforms to reduce deficit after 2008 financial crisis
Social/ Welfare:
Introduced universal credit, combining several benefits into one payment.
Created the Benefit Cap, which reduced the total amount a household could receive.
Education Reforms, including expansion of academies and state schools —> Academy Act 2010, more schools could convert to academies
Scottish Independent Referendum, 2001 majority voted YES, but in second referendum in 2014 Scotland voted NO.
EU Referendum:
In the EU referendum the UK voted 52% to leave the EU —> took 4 years to close the Brexit deal.
Party Modernisation:
Tried to “detoxify” Conservatives —> “Vote Blue, Go Green” to focus on environment.
Strong use of media and image —> Same Sex Marriage legalised 2003 —> shows he used policy + media to improve the party’s image and appeal to a wider electorate.
THERESA MAY
Was Prime Minister for 3 years
She took over role as PM after David Cameron resigned in 2016.
Theresa May survived two no-confidence votes (2018–19), but after her Brexit deal was rejected three times and poor 2019 EU election results, she resigned.
THERESA MAY POLITICAL POLICY
She has a small majority of 12 seats —> meaning it was harder for her to pass policies
She was a ‘One Nation’ Conservative —> therefore she has more of a centrist ideology
Theresa May was criticised for a “bunker mentality” —> relied on a small group of close advisers and ignored wider Cabinet input, especially after losing her majority in the 2017 snap election.
Ignored wider Cabinet input → weakened decision-making
‘Maybot’ —> she was criticised for lacking emotion/ character by parliament and media. She wanted to appear composed so she purposefully wouldn’t show much emotion
Case Studies/ Examples on May to use in essays
Brexit leadership:
Negotiated a Brexit deal, but it was rejected 3 times in Parliament —> shows weak parliamentary control / difficulty managing Brexit
2017 General Election:
Called a snap election in hopes to strengthen her majority
However she lost majority —> thus had to rely on Democratic Unionist Party. It was seen as a major political miscalculation.
Leadership style:
Criticised for “bunker mentality” —> relied on a small group of advisers
Ignored wider Cabinet input —> didn’t get consult the whole of cabinet on her 2017 snap election, which caused lots of division within cabinet.
“Strong and Stable” campaign:
Key slogan in 2017 election
Backfired as campaign was seen as rigid and repetitive —> damaged her public image
Domestic policy example:
“Dementia tax” (2017 manifesto) which proposal to fund social care —> however it meant that some old people would have to sell their homes to pay for social care
Forced into a U-turn after backlash —> showing weak leadership and lack of clear direction
BORIS JOHNSON
Was prime minister for almost 3 years
Took over from Theresa May after she resigned —> as a result of her failure to come up with Brexit deal.
He resigned following a series of scandals that led to a mass revolt by his ministers
BORIS JOHNSON POLITICAL POLICY
“Get Brexit Done” slogan which put him in power —> he put in place conventions to block no deal Brexit —> leading to the UKs exit from the EU on the 21st of January 2020.
Covid-19, lockdown and restrictions —> he introduced the Furlough scheme to support jobs which meant large state intervention in the economy
He promised more funding for NHS, police, and schools —> shift away from strict austerity.
Case Studies/ Examples on Johnson to use in essays
Brexit success:
“Get Brexit Done” (2019 election) → won a large majority
Passed his Brexit deal and took the UK out of the EU (2020) —> showing decisive leadership and electoral success
COVID-19 response:
Introduced national lockdowns and furlough scheme —> shows willingness for state intervention
Criticism for late responses and handling of crisis.
Partygate scandal:
Government parties during COVID restrictions
Led to fines and major loss of trust and support by cabinet and his MPs —> shows issues with accountability and integrity
—> He still won vote of confidence, winning 211 seats, even all the criticism and resignations he faced.
LIZ TRUSS
Was PM for 44 days.
She resigned due to huge loss of party support, after causing significant economic loss and party division
Case Studies/ Examples on Truss to use in essays
‘Mini- Budget’ economic reform, large tax cuts and reduction in cooperate tax (she wanted a free-market economy) —> however it caused major hit backs and a depreciation in currency value.
KEIR STARMER
Currently is the UK’s prime minister and has been since 2024
Won the 2024 general election
The Conservative Party was in power for 14 years beforehand
KEIR STARMER POLITICAL POLICY
Economic stability and growth
Fiscal discipline (careful with spending)
Investment and job creation
Improve NHS and education
Reduce waiting times
Green energy and clean transition
Tough on crime, support policing
Stronger workers’ rights and fair pay
Accepts Brexit, wants closer EU ties
More centrist and moderate Labour approach
Case Studies/ Examples on Starmer to use in essays
Labour Party shift to the centre:
Moved Labour away from left-wing policies under Jeremy Corbyn
Dropped or softened policies like large-scale nationalisation —> showing focus on electability and moderation
U-turn on key pledges (2023–24) —> dropped or weakened policies (e.g. green spending plans), showing lack of consistency / weak direction
Criticism from within Labour Party —> tensions between left and centre factions, suggests limited party unity/control