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Catering
is cooking and serving food for a fee
Caterer
catering operations, is managed and run by a what
On-premise catering
a caterer preparing food in his or her own kitchen and serving it in his or her own dining hall
Off-premise catering
a caterer bringing the food, serving products, and personnel to a location other than the premises where the food is prepared
Reputation
The caterer must be known to be reliable, respected, and that customers are always satisfied with the service
Referrals
This may be the caterer’s best instrument for advertising his or her skills and expertise
Word of Mouth
This is good advertisement for a caterer. Potential customers may believe that the caterer is as good as what their peers say
Home-based catering
who operate from their homes. These caterers may have limited experience, smaller insurance policies, and less knowledge in proper sanitation techniques