Thinking with Data I - Lecture #2

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A set of vocabulary flashcards covering key terms and concepts from the lecture on research methods and design.

Last updated 8:06 PM on 2/2/26
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28 Terms

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Sources of Research Ideas

Common places to find research ideas include informal observations, practical problems, and research literature.

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  • Sources of research ideas

Research literature - all published research in a given field include journal articles; scholarly books

Review the literature

  • Explore new research

  • Find if the topic of interest has been Studied

  • Provide ideas for how to conduct your own study

  • Evaluate how your study contributes to the field

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Research question

Empirically testable research questions

  • Questions expressed in terms of a single variables(behaviours) or relationship among variable (mutiple behaviours)

    • Descriptive- how frequently or intense is the behaviour

    • Explanatory- what are some possible causes of the behaviour

    • Predictive- what are some possible effects of the behaviour

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What if your question has already been studied empirically?

You may need refine it.

Methodology- are there others ways to define and measure the behaviour.

Sample- are there groups of people for whom the association between two behaviors might be stronger or weaker.

Context- are there situations in which the association between two behaviors intensifies or diminishes.

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Interestingness

The answer is in doubt

Fill a gap in the literature

Practical implications

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Feasibility

Time and Money

Equipment and Materials

Technical knowledge and skill

Acess to research participants

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Research Hypotheses

A specific prediction about a particular phenomenon in a specific context of interest.

Not all research questions are accompanied by hypotheses

Often but no always derived from theories

  • Theory: A coherent explanation or interpretation of one or more phenomena

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Evaluate Research Hypotheses

  • Testable and Falsifiable- Emipirical test & Evidence to disconfirm or support.

  • Logical- informed by theories, observations, and/or logical reasoning

  • Positive- Statement about the existence of a relationship or an effect.

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Research design

Overall plan for how to conduct an emipircal study to answer research questions or test research hypotheses

  • Sampling process, data collection procedure, measurement

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Types of Research Design

  • Experimental & non-experimental

  • Cross-sectional & longitudinal

  • Quantitative & Qualitative

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When to use experiments

Causal or explanatory research questions

  • Whether there is a causal relationship between two thing (variables)

  • Whether changes in one variable (Independent variable;IV) lead to changes in another variables (dependent variable; DV)

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Fundamental features of experiments

  • Manipulation of the independent variable

  • Control of the extraneous variables

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Manipulation of Independent Variables

Researchers manipulate IV by systematically changing its levels • Conditions: Different levels of IV

• Participants exposed to different levels or conditions

• Factors and levels (e.g., single-factor two-level design)

• Must involve active intervention of researchers

• Crucial for eliminating potential alternative explanations

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Control of Extraneous Variables

Extraneous variables

• Variables other than IV and DV that vary in a study

• E.g., situational/task variables, participant characteristics

• Make it difficult to detect effects of IV

• As noise that add (random) variability to data

• As confounding variables that vary systematically with IV and provide alternative explanations for observed difference in DV

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Types of Experiments

• Between-subject experiment

• Each participant is assessed in only one condition

• E.g., independent groups experiment

• Matched-pairs experiment

• Participants are matched on certain characteristics then assessed

• E.g., matched-groups experiment

• Within-subject experiment

• Each participant is assessed under all conditions

• E.g., repeated measures experiment

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Non-Experimental Research

Lacks the manipulation of independent variable

  • Measure variables as they naturally occur

  • Difficult to make causal conclusions

When to use non-experiements? If research questions are

  • Broad and exploratory

  • About a single variable

  • About non-causal relationship between variables

  • About causal relationship, but Independent variable cannot be manipulated

  • Participants cannot be randomly assigned

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Types of Non-Experiments

Correlational studies

• Variables of interest are measured, and their statistical relationship is assessed

• E.g., simple survey studies

Observational studies

• Behaviors of interest are observed in natural or laboratory setting

• E.g., naturalistic observations, participant observations, structured observations, case studies, archival studies

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Research Validity

Validity

  • True and accurate representation of Information

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Types of Validity

• Internal validity

• External validity

• Construct validity

• Statistical validity

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Extraneous Variables

Variables other than the independent variable that may influence the outcome of the study but are not being measured.

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Random Assignment

The process of randomly allocating participants to different experimental conditions to eliminate bias.

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Causal Relationship

A relationship where one variable directly influences another variable.

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Validity

The extent to which a study accurately represents the phenomenon it is intended to measure.

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  • Internal Validityj

The ability to draw causal conclusions

  • Nell-conducted experiments are usually high in

Internal validity

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External Validity

The extent to which research findings generalize to settings or populations outside the study conditions.

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Construct Validity

The degree to which a test measures what it claims to measure.

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Statistical Validity

The appropriateness of the statistical analyses used in the study to answer the research question.

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Hypothesis

A specific prediction about the outcome of a study based on theory or previous research.