Research Methods Paper 2

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Last updated 12:25 PM on 2/5/26
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45 Terms

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Experiments

Detailed observations that measure and record data

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Questionnaires

List of questions, either on paper or online

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Structured Interviews

Interviewer asks exact same questions

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Unstructured Interviews

Interviewer asks questions around a topic and ask follow up questions.

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Focus Groups

A group of people disscussing an issue together

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Systematic Sampling

Asking every nth person

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Stratified Sampling

Getting a random sample on people based on social categories

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Quota Sampling

Meeting a requirement on the amount of people you have to ask

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Snowball Sampiling

Researcher relies on a gatekeeper to introduce more people

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Volunteer sampling

Participants choose to be in the study

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Purposive Sampling

Intentionally picking participants based on characteristcs

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Opportunity Sampling

Choosing participants who are accessible and willing to take part at a specific time.

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Overt

Researcher's true identity is known

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Covert

Study is carried out undercover

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Non-participant

Researcher observes a group/event

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Participant

Researche takes part in the group/event

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Longtudinal Studies

Group of pople beign studied at regulr intervals for a long period of time

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Ethnography

Long term observation of a groups behaviour

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Surveys

Collecting information of a large group of people

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What is an example of a Survery?

Census

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What is a Practical strength of Surveys?

Quick and cheap

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What is an Ethical strength of Surveys?

Consent is given as people fill in the form

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What is a Reliable strength Of Surveys?

You can do it again and compare results

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What is a Validity strength of Surveys?

More chance of responses being honest if the surveys are anonymous

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What is a Representative strength of Surveys?

You can get world wide responses

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What is a Representative issue of Surveys?

If you have a small sample it doesn't represent everyone

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Who likes Surveys?

Positivists

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Are surveys Qualitative or Quantitative?

Quantitative

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What is a Validity Issue of Surveys?

Some people may lie and give a socially acceptable answer

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What is an Ethical issue of Surveys?

Certain questions can cause offense

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What is the P in PERVERT?

Practical

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What is the E in PERVERT?

Ethical

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Whats is the R IN PERVERT?

Reliable/Representative

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What is the T in PERVERT?

Theory

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What is a reliable Strength of Experiments?

They cna be easily repeated to compare results

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What is a Practical issue with Experiments?

Time consuming

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What is a Validity issue of Experiments?

People will change their behaviour if they know they are being studied

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What is an example of Experiments?

Milgram

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What is a Practical strength of Questionnaries?

Easy to collect data on a large number of people

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What is an Ethical strength of Questionnaires?

Consetn is given when completing the form

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What is a Representative issue of Questionnaires?

Not everyone is bothered to respond so not a diverse sample is included

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What is a Validity issue of Questionnaires?

Respondents may not understand or misinterpret the questions

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What is a Validity strength of Structured Interviews?

If respondent is unsure, they can ask

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What is a Validity strength of Focus Groups?

Group disscussions can reveal more information

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What is a Validity strength of Interviews?

Respondent can answer in their own words

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